Sony is working on a new advertising format for PlayStation, with which it plans to introduce ads in video games on this console, as a way to monetize free titles or offer rewards to players.
Three people close to the tech company confirmed that the company is testing with industry partners to help…
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Spain demands control of cryptocurrency advertising
The National Securities Market Commission (CNMV), the entity responsible for regulating and supervising the Spanish stock market, requires Internet companies such as search engines and social networks to stop providing advertising services…
Meta will allow advertising on cryptocurrencies
The parent company of Facebook and Instagram, Meta, decided to make it easier for marketing companies to disseminate promotional ads about cryptocurrencies on their platforms of their different social networks as regulatory standards in the…
Telegram prepares the subscription model
The messaging application Telegram prepares the launch of subscriptions that, for a reduced price, will allow users not to receive advertising, a function that will begin to reach the platform's large channels this November.
This was…
TikTok will allow direct purchases
The social network TikTok announced that it will expand its partnership with Shopify to offer its users the ability to directly buy "products proposed by content creators on its platform."
In the middle of last year TikTok signed a Shopify…
Amazon faces the highest fine ever issued by the European Union
The fine issued by the European Union against Amazon for breach of the RGPD amounts to 746 million euros, becoming the highest registered to date for this type of infraction.
The sanction is the product of a collective legal management…
Google resumes cryptocurrency ads
After a change in its policies, Google returned to incorporate cryptocurrency ads within its platform since August 3.
In June 2018, the tech giant had banned ads related to digital assets and Initial Coin Offerings (ICOs). Now, even though…
Google will change its public practices around the world
Google will implement changes to its global advertising system to prevent abuse of market dominance. The move is part of an unprecedented agreement by the organization with the French Antitrust Authority. The settlement also includes a fine…
Facebook to launch platform for freelance writers and journalists
Facebook announced that in the coming months it will be launching a new publishing platform in the United States that will allow freelance writers and journalists to reach new audiences and monetize their work through email newsletters and…
Trust tokens, the new Google Chrome alternative
Considering that Google bases its business on advertising, cookies are an essential element to track the user and offer more decrypted advertising. In this sense, Chrome offers an alternative that allows you to establish yourself in the…
Social networks will face lawsuits for banning cryptocurrency advertising
A group of representatives of cryptocurrencies from Australia, is preparing a lawsuit against different social networks such as Google, Facebook and Twitter.
Everything indicates that due to the measures applied by these networks, the…
In 2019 Google removed 2.7 billion malicious ads
Google blocked and removed a total of 2.7 billion advertisements that were malicious or violated its advertising policies only during the past year 2019, with an average of more than 5,000 ads removed every minute.
Aiming to preserve the…