Cryptocurrencies have captured the attention of Super Bowl organizers since they entered the market. In the 2024 edition, scheduled for February 11, the advertising strategy changes to focus on content for family entertainment, without departing from new technologies.
According to Paul Hardart,…
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Titan Global was penalized for misleading claims and fraud
Fintech investment adviser Titan Global Capital Management has accepted a cease and desist order from the US Securities and Exchange Commission (SEC), along with a ban and sanctions, after the agency filed charges against it related to…
Meta earned 12,115 million euros until June
The group that owns Facebook, Instagram and WhatsApp earned 13,498 million dollars (12,115 million euros) at the end of June, 4.6 % less than in the same period in 2022.
Regarding the income of Meta, these reached 60,645 million dollars…
Geoaudiences change the advertising industry
Advertising has undergone a notable evolution in recent years, from the impact that companies achieved through conventional television or on billboards in the middle of the street, to the current online advertisement, which focuses more and…
Netflix ad-supported plan surpasses one million subscribers
The cheapest plan with ads offered by the Netflix streaming content platform has exceeded one million users despite its slow start, which is leading this modality to consolidate itself as one of the pillars for the company's growth.
The…
Regulations in the UK would affect cryptocurrency companies
The UK Financial Conduct Authority has proposed a new financial promotion regime for cryptocurrency companies operating within and outside the region. If approved, executives of these companies could face up to two years in prison for…
Cookies could definitely disappear in 2023
Cookies are the mechanism used by the web pages that the user visits when surfing the net. They collect data on your preferences in themes and purchases and then send you similar suggestions. There is a possibility that they will disappear…
Netflix launched the plans with advertising
Netflix announced a new subscription plan, the most affordable to date, which for $6.99 per month gives access to movies and series from its catalog on the streaming platform in exchange for showing ads.
The new Basic plan will arrive on…
Users complain about excessive advertising on YouTube
An increasing number of users have expressed their disapproval of YouTube ads, which, according to some, has included up to ten of them consecutively and without giving the option to skip them.
Ad breaks usually appear on the video…
New Netflix subscription will cost between 7 and 9 dollars
Netflix plans to present its new subscription modality with advertising for an estimated price between 7 and 9 dollars per month.
The company announced in late June that it planned to launch an alternative to its current offering, which is…
Google won’t allow ad blockers
Google maintains its plans to hinder the development of extensions dedicated to blocking ads in its browser, Google Chrome, which it will disable from January next year.
The Mountain View company controls your browser through a so-called…
Google will end intrusive advertising
Google announced a new series of measures aimed at the Android online application store, Play Store, among which are those that seek to put an end to invasive advertising and improve the experience during its use.
The regulation will come…