Generative Artificial Intelligence (AI) is already used by 70 % of marketing managers from different companies in their jobs, while another 19 % are testing it, according to a study carried out by the Boston Consulting Group (BCG), which also highlights that these tools are used mainly for the…
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marketing
Bancamiga held a digital sales workshop for community entrepreneurs
Sales are the engine of any business because it encourages potential customers to make a purchase. As part of the Social Responsibility strategy, Bancamiga Banco Universal held a workshop on channel sales and digital marketing for more than…
The metaverse will be the new channel of interaction with consumers
Large companies such as Aedas Homes, Banco Santander, BBVA, Enagás, Esade, Meliá Hotels International, Telefónica consider it necessary to explore the metaverse as a new channel of interaction with consumers and recommend taking advantage…
IMF recommends diversification for companies
The International Monetary Fund (IMF) recommended companies and countries to increase the diversification of the origin of their imports and that these are more substitutable among themselves as a recipe to cushion future global trade…
They will commercialize the Oravax vaccine in Latin America
They will market the Oravax vaccine in Latin America. The companies Genomma Lab from Mexico and Oramed, an Israeli pharmaceutical company, signed a commercial alliance that will allow them to carry out the necessary tests to sell the oral…
FTX and Dolphin join forces to create a new NFT market
FTX, the exchange house, announced the new project that is being developed in collaboration with the entertainment company Dolphin Entertainment, which aims to create an NFT platform aimed at producing content about sports and entertainment…
ChainLink forms business alliances with Value DeFi Protocol
The decentralized network ChainLink has established commercial ties with Value DeFi Protocol in order to create great alliances for the benefits of both, and although no further details of the agreement are known, favorable results are…
LG develops an automatic door with transparent OLED panels
LG works together with the Swedish company Assa Abloy Entrance Systems in the design of transparent automatic doors made of OLED panels.
The project combines the OLED transparent signage solution with LG's integrated content management…
Qualcomm announces its new extended reality platform
The US company, Qualcomm, explained that the new platform is based on Snapdragon XR2 5G glasses, presented in December last year. Extended reality (XR) encompasses the experiences of virtual reality, augmented reality and mixed reality,…
Ferrari and Tesla take advantage of the market transition
Ferrari headquarters in Maranello has made history in 2019 by raising its sales to 10,000 vehicles, surpassing the historical milestone reached in 2010 when the sale of some 6,573 cars was reached. With these revenues, the brand can market…
Brazilian antitrust body approves Boeing-Embraer agreement
The Administrative Council of Economic Defense (CADE in Spanish), known as the Brazilian antitrust body, approved the agreement whereby Brazilian aircraft manufacturer Embraer sold control of its commercial division to US-based Boeing for…
Andrés Moreno: “OpenEnglish will soon install physical schools in South America”
The founder of OpenEnglish, Andrés Moreno, has reasons to be proud about: he has a ten-year-old venture that raised a capital of US $ 125 million. In addition, he has just been appointed as co-director of the accelerator Endeavor Miami…