Blockchain technology will continue its deployment into other areas of use in 2026. Its application for tokenizing assets, cryptocurrencies, and digital finance will deepen.
Other sectors will seek to leverage blockchain technology to the fullest, such as governance, where states could “begin…
Read More...
Browsing Tag
marketing
Bancamiga marked a milestone with “Training to Transform”: a new program and its first major…
Bancamiga successfully presented its “Training to Transform” initiative, reaffirming its position as the leading bank in technological innovation and a socially responsible institution, committed to training Venezuelan talent and the…
Venezuela will target the export of fishery and agricultural products to the BRICS market
The Venezuelan government indicated that it will seek to market its fishery and agricultural products in the BRICS market to address US tariffs.
Venezuelan Trade Minister Coromoto Godoy indicated that government representatives have…
Alberto Camardiel appointed Executive Director of Bancamiga
The communications professional, Alberto Camardiel, was appointed Executive Director of Marketing, Channels and Payment Methods of Bancamiga, a position that will allow him to continue promoting financial facilities for the benefit of the…
Sense of urgency in marketing increases sales
Are phrases like: Buy before it runs out!, limited quantities!, buy at a promotional price! familiar to us? They are part of companies' marketing strategies to increase their sales by creating a sense of urgency in the consumer.
Psychology…
Ferrari goes to its customers to report piracy in its products
Ferrari has asked its customers to report counterfeit products not only in the automotive market but also in the clothing and accessories segment.
The brand, through a complementary badge, “enlists its followers, users and fans to hunt for…
TikTok targets global audiences with AI avatars for agencies
The TikTok content creation platform will offer agencies the ability to create personalized avatars with AI Dubbing. They will also have an image bank with real paid actors.
TikTok wants to facilitate and expand the reach of agencies' ads…
At least 70 % of business marketing already uses generative AI
Generative Artificial Intelligence (AI) is already used by 70 % of marketing managers from different companies in their jobs, while another 19 % are testing it, according to a study carried out by the Boston Consulting Group (BCG), which…
Bancamiga held a digital sales workshop for community entrepreneurs
Sales are the engine of any business because it encourages potential customers to make a purchase. As part of the Social Responsibility strategy, Bancamiga Banco Universal held a workshop on channel sales and digital marketing for more than…
The metaverse will be the new channel of interaction with consumers
Large companies such as Aedas Homes, Banco Santander, BBVA, Enagás, Esade, Meliá Hotels International, Telefónica consider it necessary to explore the metaverse as a new channel of interaction with consumers and recommend taking advantage…
IMF recommends diversification for companies
The International Monetary Fund (IMF) recommended companies and countries to increase the diversification of the origin of their imports and that these are more substitutable among themselves as a recipe to cushion future global trade…
They will commercialize the Oravax vaccine in Latin America
They will market the Oravax vaccine in Latin America. The companies Genomma Lab from Mexico and Oramed, an Israeli pharmaceutical company, signed a commercial alliance that will allow them to carry out the necessary tests to sell the oral…