Amazon launches its assistant with artificial intelligence

The company announced the official launch of Amazon Q, an innovative assistant that will compete directly with ChatGPT

In a bold step toward the future of enterprise AI, Amazon introduced “Amazon Q,” its own AI-based assistant designed specifically for businesses. Announced by Amazon Web Services on November 28, this AI chatbot is set to change the way employees interact and manage tasks in the corporate environment.

“Amazon Q provides immediate and relevant information and advice to employees, streamlining tasks, accelerating decision-making, and fostering creativity and innovation at work,” said Adam Selipsky, CEO of AWS, in an interview with CNBC on the same day. of the advertisement.

This step is part of Amazon’s broader strategy to integrate generative artificial intelligence across its entire product ecosystem, spanning both the consumer and private sector. “Q” is expected to benefit employees in various departments, from Human Resources to design and operations.

In terms of training, “Q” is based on 17 years of AWS data, positioning it as a powerful tool backed by an extensive history of information. Although it is currently in preview mode and only available in Oregon and Northern Virginia, United States, its full rollout is anticipated to be a valuable resource for businesses globally.

It is important to note that Amazon’s “Q” project is not related to “Q*”, an artificial intelligence project developed by OpenAI, the entity behind ChatGPT. This clarification comes amid controversies surrounding OpenAI, which recently underwent leadership changes.

Amazon, an AI investing powerhouse, has demonstrated its commitment to innovation by making a $4 billion bet on Anthropic, the team behind the Claude 2 chatbot. Anthropic, in turn, significantly leverages the computing power of AWS.

With the launch of “Amazon Q”, the company faces competition from tech giants such as Google and Meta, which have already introduced their own AI chatbots, Google Bard and LLaMA, in early 2023. Meanwhile, Microsoft has invested considerably in OpenAI, consolidating the intense competition in the field of artificial intelligence.

K. Tovar

Source: AWS

(Referential image source: Christian Wiediger, Unsplash)

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