Google and Facebook will have to pay Australian media

The Parliament of Australia recently approved the use of a law that will force the giants Facebook and Google to pay local media for the publication of their journalistic content.

The implementation of this regulatory framework, the first of its kind, comes just a week after Mark Zuckerberg, CEO of Facebook, blocked the news in the oceanic country.

The law says that the media should receive a “fair remuneration for the content they generate, which will help keep journalism in the public interest of Australia”, said Treasury Minister Josh Frydenberg.

The Journalistic Content Payments Act was developed following investigations by the Australian Competition and Consumer Commission (ACCC) into the imbalance in advertising revenue between technology companies and the media in Australia.

The new legislation obliges technology companies to negotiate with the media a compensation for journalistic content published on their platforms.

K. Tovar

Source: 20minutos