Ariel Martínez: “Bancamiga is consolidated by the innovation and commitment of its team”

Bancamiga closes 2023 with the satisfaction generated by having achieved the highest levels of efficiency, profitability and growth in our new but solid history. The consolidation of the bank and its sustainable growth placed it – in the last two years – as the fifth financial force in the private banking segment.

These results achieved have been possible with products, services and projects supported by innovation and the commitment of men and women to make the institution one of the most important in the country.

In the last three years, Bancamiga has quintupled the number of clients, multiplied by seven the number of accounts and to date is the private bank with the largest number of sales points placed, by managing to put in the hands of its clients (natural and legal) more than 150,000 units, in alliance with Soluciones Integrales Tecnológica SITCA.

“It has been very significant to close this year with 43 agencies distributed throughout the national territory after inaugurating six new branches during 2023. In two years we have doubled our presence in the country, with an important positioning in western Venezuela, which has “It has been the basis for our growth,” said Ariel Martínez, the executive president of Bancamiga Banco Universal.

 

Martínez expressed that more than 578 operations, throughout the country, and the entry into operation of the Mobile Unit have been determining factors in this development and in the growing banking use of more Venezuelans. Since its entry into operation on May 18, the mobile unit visited 22 locations, managing to bank 3,734 clients.

The Bancamiga Móvil initiative is a response to the needs of Venezuelans. At this point of business, people have the opportunity to learn about and acquire Bancamiga products and services, including opening accounts with minimum requirements, card changes, the Mastercard Debit Card, the MasterKids card, and financing plans for POS.

Bancamiga registered an increase in total deposits in 2023. The relative growth of the institution was 205.63% in bolivars and 52.43% in dollars. For its part, the credit portfolio reached an annual growth of 280.03%.

Martínez confirmed that “Bancamiga is innovative and disruptive, fundamental pillars to sustain growth. In 2023, our bank became the first institution in Venezuela to present Contactless technology, and it did so with its points of sale and with the Mastercard Debit Card, which allows you to make online purchases and pay at points of sale abroad.”

Bancamiga: Together to build a better country

In 2023, Bancamiga was selected as the second-best financial institution and the sixth-best company to work for in Venezuela. It also managed to be in the top 50 in Latin America, according to Great Place to Work, a world leader in organizational culture, which in November granted Bancamiga its certification for the third consecutive year.

“All this has been achieved in just 16 years of believing, dreaming and working together to build a better country,” he stressed.

To contribute to the sustainable development of Venezuelans, Bancamiga established alliances with public and private companies, and promoted initiatives and programs in the education, culture, environment, social economy and microbusiness sectors.

“In terms of CSR, we achieved more than 2,000 entrepreneurs trained in 100 training activities, 32 inter-institutional alliances to strengthen social responsibility management, among which the United Nations Program, Fundafelices, IESA and, very importantly, the donation to the UCAB with an IBM server that will be used for the training of students, which will allow them to connect with technology, in addition to support in training activities, research projects and support for its Entrepreneurship Center, among many others that are of utmost importance for the growth of our country,” he noted.

For 2024, Bancamiga plans to reaffirm its success and surpass everything achieved during 2023

“We will make this a reality with the launch of new products, offering services tailored to clients, and with the effort, commitment and dedication of our collaborators, who give their best every day to support the growth of the bank and promote all together a better Venezuela.”

With information from Bancamiga Banco Universal

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