Visa to launch debit crypto cards in Latin America
The financial institution Visa is creating alliances with Latin American companies to launch its crypto debit cards and develop a global payment network
Visa, the main financial services company, announced its new alliances with Latin American companies and startups to launch its crypto debit cards and thus develop a global payment network that will allow it to consolidate its commitment to the crypto ecosystem in the region.
The senior vice president of products and innovation for Visa Latin America and the Caribbean, Romina Seltzer, explained that “the cryptocurrency ecosystem continues to gain momentum in the region with increased investment, more consumer adoption and more cryptocurrency-enabled use cases, and we will continue to build on our strong strategy to build the future of cryptocurrency and payments for our customers, partners, and consumers.”
According to the new policies of the financial institution for the crypto market, the purpose is to ensure that many people can use cryptocurrencies through its global payment network.
Strategic alliances in Latin America
Several months ago, the Visa company made partnerships with various startups such as Lemon Cash that have allowed it to launch its debit card, with which users can accumulate cryptocurrencies and receive cashback in BTC for each purchase made.
Moreover, Visa established alliances with other startups such as Crypto.com, Alterbank and Zro Bank in Brazil, where “generally, these associations present cards to include payment with cryptocurrencies, the purchase of crypto assets through crypto-enabled points of sale by Visa, and also the receipt of the return – cashback – in Bitcoin”.
The financial company recently announced that it will launch its new crypto card in the coming weeks in partnership with the Argentine exchange Satoshi Tango.
M. Rodríguez
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Source: cripto247.com
