LaLiga recently reported that it is satisfied with the agreement reached with the sports and technology company EA Sports for the 2023-2024 Spanish championship season.

The leading video game distribution company will contribute approximately 30 million euros per year. The data indicates that this will be the last season of LaLiga Santander, thus culminating the seven-year contract valued at more than 17 million euros.

The season with the new sponsor will be focused on digital content and technology, in a business oriented to the global market, with young people as the main target. In fact, the popular sports video game FIFA will be renamed EA Sports FC starting this season.

Nota Informativa.

⚽🤝🎮 @EASPORTS FC será el patrocinador principal de todas las competiciones de LaLiga a partir de la temporada 23/24.

— LaLiga (@LaLiga) August 2, 2022

LaLiga seeks to achieve a greater presence in the market through a strategic combination of sport and cutting-edge technologies, managing concepts such as grassroots sport, brand, content, as well as considering changes in brand strategies.

The objective is to strengthen the presence and reach of LaLiga at a global level. They do not rule out the organization of various sporting events at a national and international level to make football more accessible to young people.

M.Pino

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With information from specialized media and social networks

La entrada Association LaLiga and EA Sports aims at technology and digital content apareció primero en Bitfinance.

The financial entity Bankinter presented the banking results that reflected the return to the pre Covid-19 business and beat market forecasts, even without taking into account the capital gain obtained by the entity from the breakdown of the insurance direct line business, which amounted to 895.7 million euros, with positive impact on its profit in the first six months of the year, at 1,140 million.

Analysts estimate that the rest of the big banks also show signs of recovery. “We expect Santander, BBVA and CaixaBank to show good results, due to better revenue and cost trends in Europe in the case of Santander. While BBVA and CaixaBank could surprise with better provisions and capital. Sabadell’s results are mixed,” explained Barclays specialists in a recently published report.

Despite the uncertainty that still prevails about the setback that the Delta variant of Covid-19 may entail in the health crisis, improvements are expected in the cost of risk, both in the registered and in the future, of the Spanish entities and “resilience” in capital metrics.

Less provisions and better risk value

According to the opinions of the specialists, the objective will be focused on the evolution of the interest margin, which is pressured by the negative interest rate scenario that has prevailed in the euro zone for years and has lasted longer than expected, as well as in provisions intended to cover credit defaults.

Barclays considers that provisions for “loan defaults will fall 24 % compared to a year earlier in the case of Santander, 18 % in BBVA, 59 % in CaixaBank and 44 % in Sabadell.”

This scenario, with a lower provisioning, impacts on the improvement in the cost of risk observed in recent quarters and will also be reflected in the accounts for the first half of the year, if capital levels remain stable.

According to the analysis by Alvarez & Marsal, the cost of risk for Spanish banks increased threefold last year compared to pre-pandemic levels, to 0.84 %, while in the first quarter of 2021 it fell to 0.56 %.

Specialists also expect good results regarding liquidity. “The general trend will be one of maintenance or some improvement, which in many cases will depend on the regulatory impacts pending to be collected, but which in any case should be offset by the organic generation of capital.”

M. Rodríguez

Source: elespañol.com

La entrada Banking sector in Spain recovers the cost of risk and capital apareció primero en Bitfinance.