At an event held this Wednesday, April 15, at a well-known venue in Caracas, Zona Tech (@somoszonatech) and Bancamiga (@bancamiga) officially presented their strategic alliance for the launch of “Zona Pay,” a credit card that combines technology and financing to facilitate the purchase of cutting-edge products throughout the Zona Tech retail network.
The union between one of the country’s most important technology chains and a financial institution recognized for its innovation marks a new step for the Venezuelan market. Zona Pay emerges as a tool designed to offer zero down payment, payments in up to 12 months, and the option to apply for the card through various channels, both in-person and digital.
The main objective of this collaboration is to promote planned spending, provide greater accessibility, and offer an experience tailored to the needs of today’s consumer.
“With Zona Pay, we want more people to have access to the technology they want, in a simple, planned way, and with the support of two brands that share a vision of progress,” highlighted Luis Marín, Marketing Director of Zona Tech.
Among its advantages are the joint backing of two solid brands, the ease of acquiring technology and home products, and a streamlined application process, available at Zona Tech stores, Bancamiga branches, and online at www.zonatechgroup.com/bancamiga.
For his part, Alberto Camardiel, Executive Director of Marketing, Products, and Services at Bancamiga, stated that for Bancamiga, innovation is not just a goal, but the driving force behind each of its products.
“Today, with the official launch of the Zona Pay credit card, we are taking a firm step in that direction by consolidating our strategic alliance with Zona Tech, one of the most influential technology chains in the country. This new card is not just a financial instrument. It is a solution designed to connect Venezuelans with the latest technology in a real, responsible, and efficient way,” he said.
The Zona Tech + Bancamiga alliance represents a differentiated value proposition in the market, combining Zona Tech’s commercial expertise with Bancamiga’s financial support, offering solutions designed to accompany the growth and modernization of consumption in Venezuela.
The event was attended by executives, partners, media representatives, content creators, and prominent figures from the financial and technology sectors.
To learn more about Zona Pay and its benefits, follow @somoszonatech and @bancamiga on social media, where the alliance’s upcoming news and innovations will be shared.
Information and images provided by Zona Tech and Bancamiga
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