In a previous article, I discussed the sales hero's journey as a different way of looking at the sales profession. Starting with this installment, I'll delve into each of its twelve stages to bring the concept to life in the daily reality of the B2B salesperson. Let's begin with the first one;…
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Neurosales
C. Rosales / Neurosales analyzes and proposes “the sales hero’s journey”
A new year has begun, full of challenges, obstacles, and, of course, goals to achieve in the realm of business and sales activities. Specialist Carlos Rosales, director and founder of Consultores Neurosales, with recognized expertise and an…
Carlos Rosales: How many contacts do you need to close a sale?
In this installment, the consulting firm Neurosales and its director, Carlos Rosales, a postgraduate professor at several universities in Colombia, Panama, Venezuela, and Guatemala, focus on contact activity and its quality or value in…
What if selling was about connecting better, not insisting?
For years we've been taught that sales are won through persistence: more calls, more emails, more follow-ups. But what if the real secret wasn't insisting, but connecting? Carlos Rosales, leader of Neurosales, an international company…
If the customer knows more than you, how to sell to them in this era of information overload
The consulting firm Neurosales and its director, Carlos Rosales, advise and guide in this work on how to sell in the age of information overload, focusing on those cases in which the customer knows more than the seller.
"For decades,…
The invisible side of B2B sales: how to win before the first meeting
The director of the specialized consulting firm Neurosales expands on and advances the topic of B2B sales, enriching both actions and preparation to boost business. University professor and expert, Carlos Rosales, shares:
"Imagine you're…