Browsing Tag

brand positioning

The positioning of the brand in the digital market is strongly supported by social networks, new apps and innovative marketing strategies. Every year the companies dedicated to the study of the growth of brands launch the ranking of the best positioned, basing their analysis on their estimated…
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Social networks are a key for brand positioning

An effective technique of multiplying information is word of mouth marketing, which is currently supported by social networks and digital platforms. Instagram and Twitter are preferred by those who want to promote their products and…