Bancamiga concludes the 2nd edition of its ingenious literacy program, “The Image and the Word.”

More than 150 fifth grade students from five educational institutions in Caracas participated in the closing ceremony of the second edition of La Imagen y La Palabra, a creative literacy program promoted by Bancamiga, in alliance with the Fundación por la Lectura MFM, which promotes the development of expression, imagination and literary creation skills in basic education students.

During this edition, students from five schools in vulnerable areas of Caracas were part of the initiative: the Madre Cabrini Educational Unit, from Catia; the U.E.P. María Auxiliadora, from El Hatillo; the Arcángel San Miguel School, in Carapita; the Padre José María Vélaz School, in Caricuao; and the Don Pedro School, in Las Acacias.

The closing ceremony took place at Don Pedro School, where teachers, parents, and partners enjoyed an exhibition showcasing the work developed by participants throughout the program. The event also provided students with the opportunity to share and read their creations aloud, the result of their learning and artistic exploration sessions.

“For the second consecutive year, we have successfully carried out this educational program in partnership with the MFM Reading Foundation, along with a group of Venezuelan intellectuals and artists, coordinated by art curator Lorena González Inneco. They brought a transformative experience to the classroom for these young people, who can express themselves and have new opportunities through this project, which reaffirms our commitment to quality education,” stated José Simón Elarba, Chairman of the Board of Directors of Bancamiga Banco Universal.

Mariana Flores Melo, President of the MFM Reading Foundation, highlighted that Image and Word is a solid educational initiative, which is not only measured in numbers, but also in the lives it transforms, by offering participants the possibility of creating, dreaming and learning, opening up possibilities for a different life for each of the young people.

Great authors today, great citizens of the future.

Milagro González, Director of Social Responsibility at Bancamiga, emphasized the scope and meaning of the event, recalling that the institution’s strategy in this area is based on sustainable human development, highlighting that this management is formally aligned with the 17 Sustainable Development Goals (SDGs) of the United Nations.

Bancamiga strengthens four fundamental pillars:

• Education: Continuing education programs, including innovative community initiatives.
• Culture: Support and promotion of artistic and cultural expressions with broad impact.
• Sports: Sponsorship and promotion of community and professional sports activities and initiatives.
• Environment: Ecological preservation projects aimed at raising awareness and promoting sustainability.

One of the most significant moments of the event was the presentation of the books compiling the works created by the children during the 2025 and 2026 editions of  La imagen y la Palabra,. Two volumes were launched, preserving the stories and illustrations created by the participants, allowing them to see their efforts materialized in printed publications, thanks to the Bancamiga Publishing Fund. González celebrated this achievement, along with everyone present at the ceremony.

Mariana Flores also spoke about the future, as the program and the books presented relate to “stories already written and yet to be written.” They are committed to “educating children who think, not just who read or write.” A third edition is already being considered, taking into account other regions of Venezuela.

The students in the new cohort also had the opportunity to connect with the young people who participated in the previous edition, thus strengthening a growing community of readers and creators and extending the enjoyment and application of their experiences and new knowledge.

The coordinator of La Imagen y la Palabra program, Lorena González Inneco, highlighted the educational value of the initiative and noted that each workshop was led by an artist-teacher, who guided the students through a creative process that went far beyond writing.

“Each workshop allowed the children to approach creative literacy from a dynamic and participatory perspective. In addition to writing and developing their own stories, they were able to experiment with different publishing formats such as artist’s books, photobooks, fanzines, object books, and audiobooks, discovering new ways to communicate their ideas,” she said.

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Through this initiative, Bancamiga reaffirms its commitment to education, the promotion of reading and the strengthening of the creative abilities of new generations, contributing to the comprehensive education of children through experiences that stimulate imagination, critical thinking and cultural expression.

La Imagen y la Palabra continues to consolidate itself as a meeting space between literature, art and education, where each child finds their own voice and discovers new ways of telling the world around them.

Among the attendees, María Beatriz Medina stood out, Executive Director of the Book Bank, a recognized non-profit Venezuelan civil association, which agrees with the idea of ​​promoting children’s and youth reading; and the journalist Ana Virginia Escobar with the responsibility of hosting and facilitating the passage of this morning event.

Cobertura presencial / Producción audiovisual: Jesús Ramírez e Ida Febres

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