The Super Bowl 2023, which is celebrated this February 12 with the participation of the singer Rhiana to entertain the match between the Kansas City Chiefs and the Philadelphia Eagles, will not have cryptocurrency advertising.

Unlike the previous year, when crypto flooded the sports event, this year there are no announcements of these currencies due to the crisis that the market is experiencing after the bankruptcy of FTX, which dragged down other exchanges and caused damage to dozens of clients.

According to the informative signal of the event, Fox Sports, in this edition of the largest event in American football, to be held at the State Farm Stadium in Glendale, Arizona, the advertising of Bitcoin or any other cryptocurrency will be prohibited, due to the damages that This sector has suffered after the FTX scandal.

In the previous edition, crypto ads gained ground, causing many to consider the event the “Crypto Bowl”. Advertisers like eToro, Coinbase, FTX and Crypto.com marked Super Bowl 2022, paying up to $7 billion for 60 seconds on screen.

Marx Evans, executive vice president of Fox Sports, noted that the decision to cancel any cryptocurrency advertising was made after FTX went bankrupt in November last year.

M.Pino

Source: iproup

(Image reference source: Keith Johnson, Unsplash)

Visit our news channel on Google News and follow us to get accurate, interesting information and stay up to date with everything. You can also see our daily content on Twitter and Instagram

La entrada Super Bowl 2023 suspends cryptocurrency advertising apareció primero en Bitfinance.