Google will launch Universal Shopping Cart this summer in the United States to make it easier for users to shop across different websites and all Google services.

The smart cart is powered by Gemini AI and based on the UCP to identify deals, restocks, and detect the best payment method.

Customers will be able to “add products from different stores and websites while browsing Search, but also while using Gemini, YouTube, or Gmail.”

When you add a product to your cart, “this new Google feature will start working in the background to optimize your shopping and discovery experience.” The technology collects data on price reductions and a product’s price history, triggering alerts for the user.

“This functionality integrates with Google Wallet, so it knows your payment methods, their benefits (like coupons or discounts), your loyalty programs, etc. This way, it can suggest the best method for each occasion and notify you of opportunities to save or accumulate points with every purchase.”

At the time of payment, the Universal Commerce Protocol (UCP) is activated, the open-source standard through which AI agents interact autonomously and securely with online stores.

M.Pino

Source: marketing4ecommerce

(Reference image source: Shutter Speed on Unsplash)

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Summer arrived with phishing campaigns, which have shot at the cost of tourism with content related to vacation trips that flooded the entrance trays of their potential victims since last March.

Campaigns use summer as bait and take advantage of people’s greatest interest in finding a trip for their vacations, as Bitdefender experts indicated, adding that April is the month with the greatest number of fraudulent activity related to tourism, tourism, when an increase of 25 % was detected.

These data, which are collected in the report prepared by the Antispam Lab, anticipate that in June another peak will be experienced again, and even point out that travel -related campaigns have focused especially on the United States, Ireland, India and the United Kingdom.

These campaigns are supported by several techniques used by cybercounts to deceive their potential victims and get their credit card numbers and other personal data, or to get malware to install in their computers visiting malicious websites or by clicking on surveys or competitions that promise, in return, substantial awards.

K. Tovar

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Source: El Diario Cantabria

La entrada Phishing takes advantage of the summer tourist wave apareció primero en Bitfinance.