Bancamiga’s positive results continue to set the pace for the Venezuelan financial system. This week, approvals for consumer products exceeded $7 million per day for corporate clients, reaffirming the importance of its partnership with Mastercard.

 Alberto Camardiel, Executive Director of Marketing, Products, and Services at Bancamiga Banco Universal, stated that the institution is committed to offering its clients innovative and cutting-edge products that meet their expectations and needs.

“Approaching its 20th anniversary, Bancamiga boasts a financial strength that allows it to provide consistent support to entrepreneurs and small and medium-sized enterprises (SMEs) with a broad portfolio of financial facilities and innovative credit products,” he said.

Camardiel stated that, like corporate clients, individual customers are setting record numbers week after week in the number of transactions through points of sale and payment gateways.

Bancamiga: notable upswing in consumer and foreign exchange solutions

The alliance with Mastercard allows Bancamiga cardholders to access exclusive experiences through Priceless.com, including promotions, travel benefits, preferential access to VIP lounges at airports worldwide, and the opportunity to receive incentives in their account when making purchases at partner merchants in Venezuela and abroad, according to a press release.

Camardiel added that this weekend, both debit and credit cards, as well as Bancamiga point-of-sale terminals—the only ones that allow customers to pay for and top up phone and television services—were fully operational, enabling consumers to make purchases quickly and securely.

These excellent results in consumer product approvals complement the more than 111,000 foreign currency orders processed in the last three months through the Auction and Digital Intervention mechanisms. These transactions have solidified the institution’s position as a leader in serving individual and corporate clients, whose funds can be accessed through the Digital Foreign Currency account, concludes the bank’s press release.

Information and images are for illustrative purposes only and are courtesy of Bancamiga Banco Universal

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The Venezuelan gastronomic scene reaches a new publishing milestone with the launch of “Flavors of the Soul: Culinary Universes Between Origin and Avant-Garde,” a work that, thanks to Bancamiga and Mastercard, transcends the recipe book to become a historical testimony of current haute cuisine.

The book serves as a record of the gatherings held in 2024 and 2025, when renowned figures such as Massimo Bottura, Norbert Niederkofler, and Andoni Luis Aduriz visited Venezuela.

Through the narrative of journalists and chroniclers Nahir Márquez, Giuliana Chiappe, Rubén Rojas, and Larissa Hernández, the work intertwines the visit of these global icons with the vibrancy of the national scene.

Regarding the significance of this launch, the Chairman of the Board of Directors of Bancamiga, José Simón Elarba, stated that “for our organization, ‘Flavors of the Soul’ represents a necessary record of what we can achieve when strategic vision is combined with a passion for excellence. This project has been conceived with the same rigor as the preparation of a great dish, where different elements and areas of work converge to leave a lasting testament to our management capabilities and commitment to culture.”

She stated that “at Bancamiga, we believe in experiences that leave a lasting impression. We trust in the value of bringing together people who share a way of seeing the world, enjoying it, and transforming it. Gastronomy, in that sense, has been a natural territory for expressing who we are and where we want to go.”

For Elarba, the book is an invitation to sit down at the table, to listen to the stories told through flavors, and to understand that when you work with purpose and sensitivity, even seemingly disparate worlds can engage in harmonious dialogue. Because in the end, “both in the kitchen and in life, what truly matters is sharing what we are passionate about and enjoying it.”

During the presentation this Thursday at Quinta Esmeralda in Campo Alegre, Claudia Acosta, Country Manager of Mastercard Venezuela, maintained that the book, Flavors of the Soul, is a testament to Mastercard’s commitment to Venezuelan culture.

Journalist and writer Giuliana Chiappe highlighted the importance of this publication in showcasing the richness that defines the country’s identity. Its fundamental value lies in uniting a love for culinary heritage and projecting the essence of Venezuelan society in a high-quality physical format.

“I think it’s wonderful that Bancamiga is producing a book like this, a book that endures, a book that remains, a printed book, a book that tells the story of who we are,” she stated during her remarks.

The work is not limited to a compilation of recipes; it also analyzes the artistic process and the fieldwork carried out “from scratch.” According to Chiappe, the final result is a testament to a sector that has achieved a “very high level,” positioning itself as a benchmark capable of attracting the top chefs of the Michelin Guide.

A bridge between origins and the global sphere

Flavors of the Soul not only highlights international presence but also delves into the culinary offerings of four chefs leading the way in Caracas: José Antonio Casanova at Toro, Claudia Crisante at Vizio, Issam Koteich at Cordero, and Juan Hernáez at Bocca Di Lupo.

Hernáez emphasized the importance of this institutional initiative within the context of the sector’s recovery, praising the effort to gather information and showcase the industry’s work in recent years. His approach at Bocca Di Lupo, which focuses on fusing Italian immigrant traditions with local products, exemplifies the richness of the gastronomic identity that the project seeks to protect.

“For me, it’s quite important, given the context Venezuela has experienced in recent years, that we are now not only seeing a recovery but that companies like Bancamiga are dedicated to gathering information and organizing these kinds of events,” he added.

“Sabores del Alma” also pays homage to the Venezuelan diaspora of talent that now boasts Michelin stars abroad, including Ricardo Chaneton (Mono, Hong Kong), Santiago Fernández (Maz, Tokyo), and Enrique Limardo (Seven Reasons, Washington, D.C.).

This, the third book from the Bancamiga Publishing Fund, following “Historias Repetibles” and “Manual para Emprendedores,” recognizes in its structure that haute cuisine is unviable without respect for its origins. Therefore, it dedicates a significant portion to the artisans of the product: Pilar Cabrera (Casa Mejillón), Miguel Rodríguez (Herencia Divina), Carlos Bejarano (Urbánico), and Octavio Teruel (Vegetales Marinos).

Conceived under the premise that creating a book emulates preparing a dish, this work blends technique, sensory memory, and organizational management. Ultimately, it is a necessary record of Venezuela’s capacity to generate world-class experiences through the universal language of food.

With Sabores del alma, Bancamiga and Mastercard connect their customers with top-level gastronomic experiences, integrating concepts of innovation, sustainability and social responsibility.

Video with statements and details for your enjoyment

To read and view the artwork, as well as learn more about the comprehensive “Flavors of the Soul” initiative, visit: https://www.bancamiga.com/sabores-del-alma/.

With on-site coverage (El Sumario Digital Communication Group) and information provided by Bancamiga and Mastercard Venezuela

Audiovisual Production: Ida Febres

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La entrada Bancamiga and Mastercard presented “Flavors of the Soul,” a landmark publication on high-quality gastronomy apareció primero en Bitfinance.

In its quest to offer a cutting-edge and disruptive product in the country, Bancamiga, in partnership with Mastercard, presents Venezuela’s first Passion Card to the financial market: the “Flavors of the Soul” Debit Card.

“This card stems from the conviction that enjoyment, when well-thought-out, can also be a form of cultural connection. More than a tool, it is an invitation to explore culinary offerings that prioritize discernment, quality, and emotion, reinforcing that silent bond between those who create, those who accompany, and those who sit at the table with genuine interest,” stated José Simón Elarba, Chairman of the Board of Directors of Bancamiga.

Bancamiga and Mastercard launched this Passion Card to a select group of clients, ahead of the presentation this Thursday of the book *Flavors of the Soul*, in which Elarba writes that “at Bancamiga, we believe in experiences that leave a lasting impression. We trust in the value of bringing together people who share a way of seeing the world, enjoying it, and transforming it. Gastronomy, in that sense, has been a natural territory for expressing who we are and where we want to go.”

For Claudia Acosta, Country Manager of Mastercard Venezuela, this is not just another card, “but a key to a world of flavors and unforgettable experiences. With it, cardholders access exclusive experiences through Priceless.com.”

Global passions with local flavor

The Sabores del Alma debit card offers Mastercard benefits including promotions, exclusive passes with chefs and at world-class restaurants, a curated guide to restaurants around the world, and the opportunity for cardholders to receive incentives on their account when dining at the country’s most prestigious restaurants.

It also features discounts on premium dining packages through Mastercard Collection, travel benefits, and preferential access to VIP lounges at airports worldwide.

“This Bancamiga card is the embodiment of one of our most vibrant passions: gastronomy. Our shared vision with Bancamiga offers access to the Priceless in Venezuela. In a country where gastronomy unites generations through tradition, this Passion Card invites everyone to experience global passions with local flavor,” added Acosta.

More than just offering benefits, this exclusive product from the Flavors of the Soul initiative is an invitation to explore a world where aromas evoke roots and every detail is designed for those seeking to give profound meaning to every experience.

With information and images provided by Bancamiga and Mastercard                            

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La entrada Bancamiga and Mastercard introduce Venezuela’s first “Passion Card” apareció primero en Bitfinance.

Bancamiga, in partnership with Zona Tech, presents its credit card with 12-month financing, which will allow its customers to purchase products at any of the branches of this technology store network.

From now on, Venezuelans will have access to a co-branded Mastercard credit card, which offers the possibility of making purchases both in physical stores and online. Customers can check and view their transactions directly on Bancamiga Online.

The Chairman of the Board of Directors of Bancamiga Banco Universal, Dr. José Simón Elarba, indicated that in this way the institution consolidates its strategy of being close to Venezuelans by prioritizing initiatives that directly impact their daily well-being.

When purchasing products, there will be no fixed down payment, and the customer can choose how many installments to pay in. Credit limits will be variable, adjusting to the profile and credit history of each applicant, thus guaranteeing responsible management of personal finances.

Bancamiga, Zona Tech, and Mastercard: A streamlined and transparent process

Those interested in purchasing appliances, televisions, game consoles, and household goods can go to any Zona Tech branch or visit Bancamiga agencies throughout the country. The process has been designed to be streamlined and transparent, allowing customers to submit their required documents and receive personalized advice.

This initiative allows Bancamiga to reaffirm its philosophy of being an ally in the personal growth of each client, by facilitating the acquisition of tools that improve comfort and connectivity, while raising the standard of living for Venezuelans.

For more information, stay tuned to Bancamiga and Zona Tech’s social media channels.

Information and image provided by Bancamiga and Zona Tech

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La entrada Bancamiga and Zona Tech forge alliance to boost access to technology in Venezuela apareció primero en Bitfinance.

As a step forward in the offensive of payment systems based on blockchain technology, MasterCard launched the Crypto Partner Program, integrating more than 85 digital asset companies, such as Binance, Ripple, and PayPal.

This project aims to offer users advantages over traditional payment infrastructure, focusing on cross-border payments, business-to-business payments, and the practical use of digital assets, including CBDCs.

“The initiative aims to integrate blockchain payments with banks, merchants, and consumers in more than 200 countries and territories,” according to MasterCard, in a joint effort with “exchanges, blockchain developers, fintech firms, and banks, with the goal of exploring how digital asset-based systems can operate alongside traditional payment lanes.”

Other prominent crypto and technology companies involved in the program include Consensys, Fluency, Fireblocks, Circle, Gemini, and Paxos, integrated into a plan to bridge the gap between blockchain and the traditional payment system. For MasterCard, the challenge “lies in connecting new technologies with networks that already process global payments at scale, something crucial if broader adoption in the real economy is desired.”

M.Pino

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(Reference image source: CardMapr.nl on Unsplash)

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Starting this Monday, March 9, Bancamiga opens the curtain on the Auction so that its individual and corporate clients can officially request foreign currency through Bancamiga Online.

With an innovative campaign spearheaded by Claudio Nazoa, highlighting the effectiveness of the first Masterdebit card launched in Venezuela, Bancamiga has begun a digital campaign across various media outlets to familiarize Venezuelans with this process, which is fast and secure at Bancamiga.

Under the scheme coordinated by the Central Bank of Venezuela (BCV), the foreign currency will be approved by the BCV and credited to the client’s Digital Foreign Currency Account (USD) for electronic use with any Bancamiga Debit Card or by reloading their Prepaid Foreign Currency Card.

Get ready for the auction!

Upon logging into Bancamiga Online and selecting Foreign Currency Transactions, the Private Auction option will appear. Once the client begins the steps to create the foreign currency request order, the system will automatically initiate the opening of the Digital Foreign Currency Account (USD). After accepting the terms and conditions and completing the form indicating the requested amount and exchange rate, the request is finalized.

Once the foreign currency has been allocated, the client can use it immediately by linking their Digital Foreign Currency Account (USD) to any of their Bancamiga Debit Cards or by reloading their Prepaid Foreign Currency Card to make purchases, travel, or pay for services both within and outside the country. The allocation to the USD Digital Foreign Currency Account is done through Bancamiga Online or Bancamiga Suite.

If you’re looking for convenience, freedom, and secure access to your foreign currency, Bancamiga is your best option. Get ready for the auction starting Monday.

We’re sharing the campaign video promoted by Claudio Nazoa:

Information and images provided by Bancamiga Banco Universal

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La entrada Bancamiga launches foreign currency auction apareció primero en Bitfinance.

Bancamiga successfully presented its “Training to Transform” initiative, reaffirming its position as the leading bank in technological innovation and a socially responsible institution, committed to training Venezuelan talent and the Business development in the country.

More than two thousand attendees, filling the Ríos Reyna Hall at the Teresa Carreño Theater, had the opportunity to update their knowledge with Sergi Grimau, a Spanish motivational speaker specializing in leadership and change management; and with Venezuelan businesswoman Verónica Ruiz del Vizo, a strategist in marketing, technology, and communication.

The speakers presented talks containing theoretical and practical knowledge, both necessary and useful for leading change in the digital age, and expanding access to artificial intelligence tools that help or contribute to increasing business productivity.

The launch of Bancamiga’s initiative, designed to present international speakers and propel the country to the forefront of global trends, marked a turning point in training activities for the financial sector in Venezuela.

“At the bank, we know that knowledge is capital. We understand that behind every powerful idea lies transformation, lies growth. That’s why we designed the ‘Train to Transform’ program, to bring international experts to Venezuela, encourage the population to adopt global trends, foster innovation, and actively contribute to the country’s development,” said José Simón Elarba, Chairman of the Board of Directors of Bancamiga.

Bancamiga Presented a Distinguished Panel

In the keynote address of the event, “Human AI: The Experience That Balances Everything,” Sergi Grimau employed a clear, direct, and deeply motivating style. In his presentation, he offered key insights for achieving the conscious integration of artificial intelligence and the human factor, so that they generate a lasting and transcendent impact in any field. By staying connected to what makes us unique, we are capable of leading change.

Throughout his conversation and interaction with the attendees, he mentioned and highlighted several times—as examples—the authenticity, originality, and value of Special Olympics athletes and the Special Olympics organization.

Verónica Ruiz del Vizo, CEO of Working on Solutions (WOS), presented “Two Brains and One Heart: How AI Drives Productivity and Decision-Making in Business,” an inspiring conference aimed at leaders and teams who must embrace change in their organizations to ensure their companies’ competitiveness.

She is a Venezuelan who has cultivated trust and widespread professional recognition in various countries. She reaps the rewards, invests in Venezuela, and in turn, trusts in Venezuelans.

Benefiting SMEs

During the event, which took place in an environment marked by technological advancements, representatives from Mastercard for Latin America relaunched Easy Savings Specials, a global program that provides exclusive benefits to micro, small, and medium-sized business owners who hold the Bancamiga Business Debit Card, aimed at corporate clients seeking to grow their businesses.

Bancamiga, as a socially responsible institution, has committed to invest in the training of Venezuelan talent. The institution promotes the transition from training to action, transforming ideas into sustainable businesses and contributing to the growth of the national economy.

A Festive Ending to a Memorable Event

This memorable and educational event by Bancamiga, designed to foster successful transformation, concluded with a special surprise performance by the Gurrufío Ensemble, celebrating its 40th anniversary. Their repertoire was both impactful and highly innovative, rooted in the rich Venezuelan musical tradition.

“Training to Transform” received a standing ovation from the enthusiastic and numerous audience, who expressed their gratitude and determination to further their education.

Let’s Not Forget

JSE: The focus of this Bancamiga activity has been to empower individuals, promote innovation, and contribute to the country’s development.

SG: Increased productivity depends on humans; AI contributes and generates efficiency.

VRdV: Judgment and experience must be valued, as well as critical thinking and the fundamental positive use of AI, since humans are ultimately responsible for what artificial intelligence delivers.

Mastercard: The best is yet to come.

Bitfinance.News

With information and reference images provided by Bancamiga Banco Universal and on-site coverage by the media outlets of the El Sumario Digital Communication Group

Audiovisual production: Jesús Ramírez

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Bancamiga strives to make its customers feel more secure when using its products and services, which is now reflected in the new image of the Bancamiga Debit Card, according to a statement from the financial institution.

In the new design of this versatile banking instrument, personal data is located on the back, reducing the risk of unauthorized copies and information theft. It also includes Mastercard’s global Touch Card system, which consists of a cut or notch on the edge of the card.

Depending on the card type, the notches vary: debit cards have a round indentation, credit cards have an angular one, and prepaid cards have a triangular one, the information explains.

The Bancamiga Debit Card is a versatile product with the following benefits:

1. Links to accounts in bolivars and foreign currencies.
2. Accepted nationally and internationally.
3. Offers NFC technology (contactless payment).
4. Transactions at national and international POS terminals.
5. Subscriptions to streaming services such as Netflix, Disney, and Spotify, among others.
6. Online purchases on national and international platforms.

Additionally, Bancamiga offers discounts through promotions at food chains, entertainment, and allied services when paying with the card.

With the Mastercard Debit Card and its elegant and minimalist design, Bancamiga offers its customers a superior experience, always supported by innovation.

With information and reference image provided by Bancamiga Banco Universal 

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La entrada Bancamiga Redefines the Style of Its Card with the Touch Card System apareció primero en Bitfinance.

With the firm intention of continuing its expansion and brand positioning, Bancamiga changed its name to the La Rinconada branch. As of this week, it became the Los Próceres branch, the fifth in the Libertador municipality, along with Sabana Grande, Propatria, Las Ibarras, and El Cementerio.

Due to its location on Avenida Los Próceres, Los Próceres Shopping Center (IPSFA), Third Stage, First Floor, the branch is crucial to Bancamiga’s growth, serving clients and potential clients from El Valle, Coche, Santa Mónica, Los Chaguaramos, and Bello Monte, among other communities in Libertador.

Inaugurated on May 25, 2021, La Rinconada has added 18,800 clients, both individuals and legal entities, who will now have access to a larger, more modern space with access to various transportation lines to conduct their transactions.

The Chairman of the Board of Bancamiga Banco Universal, José Simón Elarba, expressed his satisfaction with the opening on Thursday, August 21, stating, “I am sure it will be an ally for the institution’s growth and will promote the development of the country’s economy through our wide range of services.”

“With this agency, we strengthen Bancamiga’s local presence and consolidate our brand in an emblematic and dynamic area of ​​Caracas, connected to important shopping centers and key points of the city. It’s a space where, in addition to the 18,800 clients from La Rinconada, we will support local individuals, merchants, and entrepreneurs, facilitating their access to essential products and services.”

The ribbon cutting was led by CEO Ariel Martínez and Los Próceres agency manager Luisa López.

Los Próceres joins the recent expansion of Taquilla Lido, which this month became Bancamiga’s 50th branch

Bancamiga will offer its broad financial portfolio, including loans for entrepreneurs, businesses, and vehicles, as well as products such as the Mastercard Debit Card, which, supported by contactless technology, offers various versions of the card to make online purchases, subscribe to streaming services, pay at national and international points of sale, make ATM withdrawals abroad, and enjoy exclusive discounts at partner merchants.

Venezuelans will also be able to visit the Bancamiga Points of Sale at the Los Próceres branch. Developed in partnership with Soluciones Integrales Tecnológicas (SITCA), these points are the only ones on the market that allow for paying and recharging telephone and TV services, playing lotteries, and completing the 5y6 payment process, generating commissions for entrepreneurs and small businesses.

The opening of Los Próceres follows the recent move to the Lido Ticket Office, which this month became Bancamiga’s 50th branch, thus reaffirming the financial institution’s commitment to modernizing and strengthening its service network.

With information and reference images provided by Bancamiga

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Customer convenience, product variety, and ease of access via mobile devices have contributed to the increase in online shopping in recent years. Aware of this reality, Bancamiga has made the Mastercard Debit Card available to Venezuelans, offering countless advantages.

With this financial instrument, customers can easily make fast and secure online transactions, thanks to the benefits provided by two of its key security features: the virtual lock and ID Check technology.

Bancamiga Debit Mastercard: security, innovation, and convenience

The virtual lock is a tool that allows customers to enable or disable the card for online purchases. The lock opens when the transaction is made and closes once completed.

ID Check, for its part, provides an additional layer of security. Upon completing an online purchase with the Bancamiga Debit Mastercard, the website will request an authentication code, which is obtained upon logging into the Bancamiga Suite application and entered into the transaction.

With the virtual lock and ID Check, Bancamiga reaffirms its commitment to bringing innovative solutions to the market that, in a constantly evolving digital market, meet a core requirement for transactions: security.

Tangible benefits that improve quality of life; more advantages when using it

In addition to the important benefit of facilitating online purchases, the Bancamiga Debit Mastercard, which features contactless technology, also allows you to subscribe to streaming services, pay at national and international locations, and withdraw from ATMs abroad.

In addition to these features, there are exclusive discounts available at partner stores, including restaurants, health and beauty centers, Pedidos Ya, and Yummy, among others.

In this way, Bancamiga reaffirms its sense of direction by promoting cutting-edge products with tangible benefits to Venezuelans that improve their quality of life.

With information and reference images provided by Bancamiga Banco Universal

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