Super Bowl fever is contagious. It’s not just about the outcome of the game between the New England Patriots and the Seattle Seahawks. It’s the marketing war, which has already begun. Soft drinks are grabbing everyone’s attention, just like the teams. And in this prelude, there’s a key player: the bear, who also knocked on Bancamiga’s door to experience the passion of this grand final.

Millions of fans around the world are closely following the soda wars, which heated up this week with the so-called “cola wars” and Coca-Cola’s iconic bear choosing Pepsi in a blind taste test, followed by Coca-Cola’s subsequent revelation that it had all been a nightmare.

Innovative and disruptive character: Products and services that break paradigms

Bancamiga offers its clients the Mastercard Debit Card so they can choose which soda brand to buy or whether they prefer Polar or Zulia. In the Venezuelan market, the institution is a benchmark for its innovative and disruptive character, transforming traditional banking into an agile, technological, and customer-centric experience.

Its products and services break paradigms by integrating accessible solutions that respond to local economic dynamics with cutting-edge digital tools. You decide, Bancamiga makes it possible.

With information and reference image provided by Bancamiga Banco Universal                        

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The first half of 2025 closes for Bancamiga with exceptional performance and strong leadership, which enabled it to achieve 192.58 % growth in its gross loan portfolio, 127.87 % growth in its total deposits, and 354.23 % growth in its financial revenues.

These results are driven by the vision of being the best and largest private bank in the country, recognized for its digital platform and financial strength, offering a unique experience that blends service quality with the efficiency of the banking sector of the future.

The increase in its loan portfolio positions Bancamiga as the sixth-largest banking institution in the country in this important indicator, achieving a 6.16% market share in the Venezuelan Banking System (SBV) and 9.39 % in the private sector. Year-over-year, it has the highest growth, with 544.78 % in the large sector.

This was a semester in which the quality of its loan portfolio also stands out. Its late payment rate of just 1.30 % was lower than the SBV average.

With these loan portfolio figures, Bancamiga reaffirms its commitment to driving growth for its personal and legal clients with innovative products and services that meet their needs and expectations.

Top 3 in foreign currency deposits

In these first six months of the year, Bancamiga reached one million customers, continued to offer friendly and secure financial solutions, and its Mobile Bancamiga celebrated its second anniversary across the country to reach more Venezuelans and support them on their path to financial inclusion.

This daily effort by more than 1,000 employees across the country enabled total deposits to increase by 127.87 % compared to December 2024, placing Bancamiga as the institution with the highest relative growth in the large stratum.

Year-on-year, deposits from the public experienced a 253.91 % increase, allowing Bancamiga to achieve a 5.45 % market share, ranking sixth in the national ranking and above the annual variation reflected by the SBV and private banks.

Among the range of deposits from the public, foreign currency stands out, a sector where Bancamiga ranks among the top three private banks, with an absorption rate of 13.08 % and 7.54 % of the Venezuelan Banking System.

In June alone, Bancamiga ranked as the bank with the highest proportion of deposits in foreign currency, with 53.01 %. In annual terms, it absorbed 0.85 percentage points of private banking and 0.57 of the SBV.

Increasing financial revenue

To be one of the country’s leading financial institutions in such a competitive market, it is essential to shine. This must be achieved with products that set the pace, as Bancamiga does with its Debit Mastercard, which, supported by contactless technology, allows customers to make online purchases, subscribe to streaming platforms, pay at national and international points of sale, and withdraw from ATMs abroad. The bank explains in a statement.

This also includes innovations such as the tokenization of its cards in its versatile Bancamiga Suite app, which allows for mobile purchases. It also includes its nearly 200,000 modern points of sale across the country, which allow users to pay for and recharge telephone and television services, play the lottery, and stamp their 5y6 cards, among other features.

Thus, by shining in this way, Bancamiga managed to record a semiannual increase in its financial income of 354.23 %, a figure that clearly surpassed the 280.48 % of the SBV, and positioned itself among the top four private banks and the top five in the SBV, with a market share of 10.20 % and 6.53 %, respectively.

This performance supports and consolidates Bancamiga as one of the leading institutions in the Venezuelan financial system, with a semiannual increase of 2,345.27 % in bolivars and 964% in dollars, the highest relative growth in the system in both currencies.

With these results, Bancamiga climbs two positions in terms of profitability, ranking eighth nationwide in June 2025. Year-on-year, the cumulative growth was 1,636.96 %. And to highlight its efficiency and operational solidity, it is worth noting that it posted a return on equity (ROE) of 32.38 % and a return on assets (ROA) of 4.53 %.

There is no doubt that in this first half of 2025, Bancamiga reaffirmed its position as a cutting-edge banking institution, a pioneer in products and services, committed to a smarter, more sustainable future, and which, with its financial solutions, seeks to improve the quality of life of Venezuelan society every day.

With information and reference images provided by Bancamiga Banco Universal

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With its firm intention to continue consolidating itself in the Venezuelan financial system as an innovative bank that promotes banking access and contributes to the country’s development, Bancamiga reached its coming of age this Wednesday, March 19th.

It celebrates its first 18 years as one of the fastest-growing financial institutions in 2024 and is expected to become one of the banks with the shortest period of time to reach one million customers; a response to its constant effort to offer cutting-edge products and services that meet the needs of Venezuelans.

Since its creation in 2007 as a Development Bank and in its process of consolidating itself as a Universal Bank, Bancamiga has promoted solutions such as Interbank Mobile Payment, foreign currency accounts, points of sale with Contactless technology, and the use of the Mastercard Debit Card, which allows purchases in bolivars and foreign currency.

The Chairman of Bancamiga’s Board of Directors, José Simón Elarba, stated that throughout these years, the institution has had committed employees who have contributed their effort and dedication, such as the 73 who received their recognitions for 10 and 5 years of service on March 18.

“Being the country’s fifth-largest private bank in just 18 years has only been possible thanks to the trust placed in us by each and every one of our clients. We work for them to promote the development of the country’s productive sectors,” he stated.

This trust is strengthened every day, Elarba stated, by initiatives that facilitate customer transactions and the benefits of its products and services, among which the Mastercard Debit Card stands out, which has allowed hundreds of thousands of Venezuelans to subscribe to streaming platforms and make online purchases; the robustness of the Bancamiga Suite application, which has expanded its features to make transactions easier, more practical, and more functional; and the development of features such as ID Check, or an additional layer of security available in the app for online transactions.

Also worth highlighting is the boost that Bancamiga points of sale have given to entrepreneurs and merchants. In partnership with Soluciones Integrales Tecnológicas (SITCA), the POS terminals are available throughout the country, offering commissions to businesses for paying and recharging telephone and TV services, sealing the 5th and 6th, and playing the lottery. Settlements are made daily, regardless of whether it falls on Sundays or holidays.

“Before the end of the next quarter, we will reach 200,000 installments in the country, making us the second bank in the financial system with that number of POS terminals on the market,” added the President of the institution’s Board of Directors.

Security, a key element of operations for Bancamiga

Just as innovation is key for Bancamiga, so is offering secure processes, which was reaffirmed by the PCI DSS certification, a data security standard for the payment card industry, which made Bancamiga the first bank in Venezuela to obtain version 4.0. It did so after four years of effort.

-The PCI DSS (Payment Card Industry Data Security Standard) certification is a set of security standards designed to protect payment cardholder information, a fact that attests to Bancamiga’s responsibility, seriousness, and reliability in handling sensitive data from these payment instruments.

In the coming years, innovation and customer security will continue to be a priority for Bancamiga, which will continue to expand to reach more locations with new offices and reach more Venezuelans with Bancamiga Mobile, according to a statement from the banking institution on this important date.

José Simón Elarba explained that Bancamiga will continue to reaffirm its commitment to sustainable development through various initiatives in the area of ​​Social Responsibility, where training will be the guiding principle of many of its programs and projects. It will also continue to demonstrate its commitment to Venezuelan society in the areas of health, education, the environment, and culture.

“This is a wonderful moment to express our gratitude for the efforts and sense of belonging of our men and women, who with dedication and commitment are pushing the institution toward a safe haven. These 18 years of success and those to come are only possible thanks to their dedication and commitment. Thank you for so much.”

With information and reference images from Bancamiga Banco Universal

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Bancamiga becomes the first bank to offer its clients the possibility of paying from its mobile application with their Bancamiga Debit Card at any point of sale with contactless technology, reaffirming its technological leadership in the Venezuelan financial market.

This functionality is mainly an attribute of the Bancamiga Debit Card in its individual, Kids, business and Black presentations.

To have this advantage you only have to update the Bancamiga Suite app in the Play Store, which will allow the Bancamiga Debit Card to be tokenized on your cell phone. At the moment Apple does not allow this type of advantage within its wallet.

With this innovation, Bancamiga customers will be able to make their payments by simply bringing the application closer to the Bancamiga Points of Sale, developed in alliance with Soluciones Integrales Tecnológica SITCA.

Bancamiga POS are supported by NFC (Near Field Communication) technology, which allows short-range communication between two wireless devices in a comfortable and fast manner.

Bancamiga’s technological leadership with cutting-edge products and services

The President of the Board of Directors of Bancamiga, José Simón Elarba, expressed his pleasure at this new achievement of the institution, which joins others that have marked the Venezuelan financial system such as the Mobile Payment service, contactless points of sale and the Bancamiga Debit Card, the only one that allows the simultaneous handling of foreign currency and bolivars.

At Bancamiga we will continue to strive to offer Venezuelans cutting-edge products and services that satisfy their needs and bring them closer to faster, more modern and safer ways to pay,” added Elarba.

With information and reference image provided by Bancamiga Banco Universal

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To promote banking access for Venezuelans, offer business opportunities and contribute to the development of the region, Bancamiga inaugurated this Thursday the Cumaná agency, the first in the state of Sucre, sixth in eastern Venezuela and number 46 in the entire country.

The president of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, said that in this space Bancamiga will make available products such as its accounts in bolivars and in foreign currencies, which will allow operations in foreign currencies through the Exchange Desk.

The Mastercard Debit Card will also be offered to make online purchases and pay at points of sale inside and outside the country, and the Bancamiga POS, which in alliance with Soluciones Integrales Tecnológica SITCA, are the most modern and versatile on the market, offering the possibility to pay and recharge telephone and TV services, in addition to stamping 5 and 6 and playing the lottery.

For the executive president of Bancamiga, Ariel Martínez, the purpose of the Cumaná agency is to bank this highly relevant state in eastern Venezuela.

“Cumaná is the city with the greatest economic activity in Sucre because it is linked to fishing practice. In addition, it centralizes an active trade in both export and import, although a growing construction industry is also developed there,” he said.

Bancamiga is a leader in culture and organizational climate; and is among the top Venezuelan private banks

Martínez recalled that Bancamiga is at the top of the banks in the national financial system and this year it has continued its sustained growth, adapting to new banking trends and market needs. It was certified for the third time in a row by the leading company in culture and organizational climate, Great Place to Work, as a great place to work.

“All the people of Cumaná have great expectations with this office that has been so requested in the region,” he said.

He also highlighted that the agency is located in a privileged location, with easy access and great attendance as it is a shopping center with a lot of economic flow.

With Cumaná, Bancamiga reaches its sixth agency in eastern Venezuela by joining Puerto La Cruz, El Tigre y Lechería (Anzoátegui), Maturín (Monagas) and Rattan Plaza Porlamar (Nueva Esparta). It also becomes service point number 70, which includes 46 agencies, 19 non-banking MRW points, two Associated Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit.

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To promote banking access for Venezuelans, offer business opportunities and contribute to the development of the region, Bancamiga inaugurated the Mérida agency this Wednesday, the second in the state and number 43 in the country.

Located on Las Américas Avenue, Rodeo Plaza shopping center, the new office will support key sectors such as agriculture, tourism and commerce, through financial solutions that meet customer needs.

The manager of the agency, Flor Sosa, said that in this space Bancamiga will make available products such as its accounts in bolivars and foreign currencies, including the CASH account in Colombian pesos that will allow depositing and withdrawing cash at the box office, as well as carrying out operations. in foreign currency through the Exchange Desk.

The Mastercard Debit Card will also be offered to make online purchases and pay at points of sale inside and outside the country, and the Bancamiga POS, which in alliance with Soluciones Integrales Tecnológica SITCA, are the most modern and versatile on the market, offer the possibility to pay and recharge telephone and TV services, in addition to stamping 5 and 6 and playing the lottery.

Sosa highlighted that the agency is located in a privileged location, with easy access, where public transportation reaches without problems. It is close to the Main Market of Mérida and the Passenger Terminal.

“From this space we are going to approach clients not only from the city but also from nearby towns such as Tabay, Pueblo Llano, Mucuchíes, Santo Domingo and others from the Andean moors,” he said.

With 16 years in the financial system, Sosa added that in his efforts to position the agency he is accompanied by a team of six professionals, “with a vocation for service and willing to respond to the concerns of our clients.”

At the top of the banks in the national financial system

For the executive president of Bancamiga, Ariel José Martínez, the Mérida agency comes to accompany the bankization effort carried out in this state by the El Vigía agency, along with countless operations that contribute to the growth of the bank.

“Mérida is one of the cities with the greatest tourist attraction in Venezuela and the place of the highest peaks that rise in the country, including Pico Bolívar. Bompland and the Humboldt. It is a region with great strength from an agricultural, commercial and entrepreneurial point of view that we want to continue promoting, with tailored products and services.”

Martínez recalled that based on a specific program of policies and strategies, Bancamiga is at the top of the banks in the national financial system and this year it has continued its sustained growth, adapting to new banking trends and market needs. It was certified for the third time in a row by the leading company in culture and organizational climate, Great Place to Work, as a great place to work.

With Mérida, Bancamiga reaches its 67th service point, which includes 43 agencies, 19 non-banking MRW points, two Associated Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit.

With information from Bancamiga

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With the purpose of boosting business, banking more Venezuelans and projecting the growth of the region, Bancamiga arrived with its 42nd agency in Valle de la Pascua, in the state of Guárico.

Located on Rómulo Gallegos Avenue, in location 28 of the Traki Center, the new office becomes, starting this Thursday, November 2, a firm ally for the progress of businessmen, merchants, entrepreneurs and clients in general.

Bancamiga will offer its innovative products and services in this space, including accounts in bolivars and foreign currency and the Mastercard Debit Card to make online purchases and pay at points of sale inside and outside the country, explains a statement from the institution. financial.

Customers will also be able to purchase Bancamiga Points of Sale, in alliance with Soluciones Integrales Tecnológica SITCA. These are the most modern and versatile POS on the market, which offer the possibility of paying and recharging telephone and TV services, in addition to stamping 5Y6 and playing the lottery.

For Bancamiga, Guárico is a thriving entity, with entrepreneurs and small businessmen who strive to make the region even more productive

The executive president of Bancamiga Banco Universal, Ariel José Martínez, expressed that Guárico is a thriving entity dominated by agriculture and livestock activity.

“Bancamiga reaches the central region of the country. “We continue to provide financial solutions that contribute to improving the needs of Venezuelans to offer them business opportunities,” he said.

The manager of Valle de la Pascua, José Herrera, highlighted that this agency will work hard to continue expanding Bancamiga’s presence throughout the area.

“We are focused on banking entrepreneurs and small merchants who make the region productive with livestock through the production of cattle and pigs, and logging and construction activities also have a strong presence in the state,” he indicated.

With 17 years in the financial system, Peña seeks to attract clients and merchants from the agricultural sector, which currently lead economic activity in the area.

“I am very proud to take the reins of this new challenge alongside six professionals, with whom I am sure I will work hard and with a lot of effort to reach more Venezuelans with the products and services that Bancamiga offers,” the information document states.

With Valle de la Pascua, Bancamiga reaches its 42nd agency, along with two Associated Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit.

With information from Bancamiga

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With the purpose of boosting business, banking more Venezuelans and projecting the growth of the region, Bancamiga arrives with its 41st agency in Ciudad Bolívar, Bolívar state.

Located at 17 de Diciembre Avenue, first floor of the Santa Ana Policlínica, the new office became, as of Wednesday, October 25, a firm ally for the progress of businessmen, merchants, entrepreneurs and clients in general, joining the Upata, Puerto Ordaz and Unare agencies.

Bancamiga offers in this space its innovative products and services, among which accounts in bolivars and foreign currencies and the Mastercard Debit Card stand out for making online purchases and paying at points of sale inside and outside the country, says a statement from the financial institution.

Customers will also be able to visit the Bancamiga Points of Sale, in alliance with Soluciones Integrales Tecnológica SITCA. These are the most modern and versatile POS on the market, which offer the possibility of paying and recharging telephone and TV services, in addition to stamping 5Y6 and playing the lottery.

Bancamiga: Financial solutions that enhance business opportunities

The executive president of Bancamiga Banco Universal, Ariel José Martínez, expressed that Bolívar is a region dominated by agriculture and livestock activity.

“Bancamiga reinforces its presence in the southeast of the country. “We continue to provide financial solutions that contribute to improving the needs of Venezuelans, to offer them business opportunities,” he expressed.

The manager of Ciudad Bolívar, Julio Peña, highlighted that this agency will work hard to continue expanding Bancamiga’s presence throughout the region.

“Our strategy is focused on taking advantage of the fact that Ciudad Bolívar is one of the main economic bases of the state, as it is also its capital. Tourism has received great importance, which reinforces the productive sector,” he indicated.

With 20 years in the financial system, Peña seeks to attract clients and companies in the food and construction sectors that currently lead commercial activity in the area.

“I feel very fortunate to take on this new challenge alongside five highly qualified professionals. Being their leader makes me feel great responsibility, but at the same time great satisfaction.”

With Ciudad Bolívar, Bancamiga reaches its 41st agency, along with two Associated Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit, concludes the information provided.

With information from Bancamiga Banco Universal

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To promote business, bank more Venezuelans and boost the growth of the region, Bancamiga arrives with its agency number 40 in Barrio Obrero, in the state of Táchira.

Located on Calle 10 with Carrera 24, Unicentro El Ángel, the new office will be established as of this Wednesday, July 26, as a firm ally for the progress of businessmen, merchants, entrepreneurs and clients in general, joining the Bancamiga San Cristóbal agency in the Andean state, indicates a statement from the banking organization.

Bancamiga will offer its innovative products and services in this space, among which the accounts in bolivars and in foreign currency stand out, the CASH account in pesos that will allow customers to deposit and withdraw cash at the box office and the Mastercard Debit Card to make purchases online and pay at points of sale inside and outside the country.

Customers will also be able to visit Bancamiga Points of Sale, in partnership with Soluciones Integrales Tecnológicas SITCA. These are the most modern and versatile POS on the market, which offer the possibility of paying and recharging telephone and TV services, as well as stamping 5 and 6 and playing the lottery.

The executive president of Bancamiga Banco Universal, Ariel José Martínez, said that Táchira is a region with high agricultural potential and that, due to its proximity to Colombia, it has a very dynamic border trade, which “we have come to promote with options tailored to our customers.”

Bancamiga is one of the top banks in the country’s financial system

“Bancamiga is one of the top banks in the country’s financial system. This is because it has been able to provide solutions that meet the needs of the Venezuelan and get closer to customers to listen to them and find out what they require for their personal and business development”, added its executive president.

The manager of Bancamiga Barrio Obrero, Luisa Ochoa, stated that from the agency she will work hard and tenacity to make the office grow and take the brand to the last corner of the state.

“Although it is today, July 26, when the agency is officially inaugurated, we have been mobilizing around the state for two months now. We have just carried out an operation in Capacho, which is 45 minutes from San Cristóbal. The intention is to reach regions with high commercial potential such as La Grita, Ureña, San Antonio or El Cobre”, he said.

With 15 years in the financial system, Ochoa said that one of his most important challenges will be to open accounts in pesos so that clients can go to the Exchange Desk to obtain foreign currency quickly and safely. Also, that they approach the Mastercard Debit Card and the Foreign Currency Card. And regarding legal clients, they can make payments in foreign currency via transfers.

“To promote this growth, I am accompanied by nine exceptional professionals, the majority with vast experience in banking, and all willing to give their best. This is a team that has meshed very well from day one, which will result in benefits for customers”.

With Barrio Obrero, Bancamiga reaches its service point number 64, which includes 40 agencies, 19 MRW non-banking points, two Associate Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit.

With information from Bancamiga

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In its process of banking more Venezuelans and bringing its innovative products and services closer to customers, Bancamiga inaugurated this Thursday, June 22, the Mercabar agency, located in industrial zone III of Barquisimeto.

Its clients will have a team of seven professionals, led by manager Víctor Villegas, who will advise on accounts in bolivars and foreign currency, the potential of Bancamiga Points of Sale, how to participate in the Exchange Table and accounts for minors age. Also, about the Mastercard Debit Card, which among its advantages, in addition to contactless payment, include the possibility of making purchases online, using it at national and international points of sale and withdrawing cash from ATMs abroad, says a statement from the banking institution.

The executive president of Bancamiga Banco Universal, Ariel José Martínez, said that Mercabar will be an ally for the growth of wholesalers in the region and businessmen in the agro-industrial, food and auto parts sectors, among others.

“We are committed to boosting the economy of Lara state and the entire country. That is why we work to offer products and services that contribute to the well-being of Venezuelans. We are sure that from this new agency we will be a point of support not only for Barquisimeto or Carora but that we will have a positive influence in states like Yaracuy, Portuguesa and Trujillo”.

New, spacious and modern Bancamiga office in Barquisimeto

The spacious and modern office is number 38 in the country and Bancamiga’s third in the capital of Lara state, after opening Barquisimeto Centro and Barquisimeto Este in April last year. In its strategy of approaching customers, Bancamiga strengthens its presence in the central region of the country.

For Víctor Villegas, with more than 25 years of experience in the financial system, one of the differentiating elements of his management will be the emphasis he will give to personalized customer service, which will be supported by a team of great mysticism and professionalism.

“Aligned with the bank’s strategic objectives, we will work hard to offer a warm and quality service. Also, to go where the customers are. We will reach sectors and communities where others do not reach. Our operations and presence at events of interest will be essential to achieve the established goals. This is an opportunity to create successful business links.”

Villegas is accompanied by a team that includes Brenda Brito in the assistant management; Aynedy Planas, Esther Salas, Angelo Romero, Reismar Rivero, business executives and Katherine Alcina, cashier.

The Mercabar agency, located in the industrial zone III of the capital of Lara State, joins Barquisimeto Centro and Barquisimeto Este as spaces from which Bancamiga contributes to boosting the growth of the region and the country.

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