The Venezuelan Football Federation (FVF) and the international cap brand Jagi Caps formalized a commercial partnership that reaffirms the FVF’s commitment to strengthening fans’ sense of belonging to La Vinotinto.

As part of this agreement, an exclusive collection of official merchandise was launched, including caps, hats, and bucket hats featuring the FVF emblems and the phrases “Mano Tengo Fe” and “La Vinotinto Siempre,” which have become symbols of national identity and pride.

Vinotinto passion through fashion and style is a symbol of national identity and pride

In the words of Diego Cristaldo, Director of Marketing, Commercialization, and Strategic Communications for the FVF: “At the FVF, we constantly work to strengthen the bond between fans and our national teams. Without a doubt, we believe that this collection with Jagi will be a unique way for every Venezuelan to express their passion for Vinotinto through fashion and style.”

The announcement was made at a media event held at the Sambil-La Candelaria facilities, where representatives from both organizations shared their enthusiasm and vision for this collaboration. The FVF emphasized that this partnership represents an opportunity to continue bringing fans closer through fashion and official Vinotinto merchandise.

The new product line is available starting August 21st at all Jagi Caps stores in Caracas and will soon be available in Maracaibo, Margarita, Barquisimeto, Puerto Ordaz, and Valencia.

Collaboration with Vinotinto: Jagi Caps is aligned with quality, excellence, and sports

With more than 20 years of experience, Jagi Caps is an international brand recognized for the quality and innovative design of its products. It currently has a presence in more than 20 Latin American cities, including countries such as Chile, Ecuador, Panama, the Dominican Republic, Colombia, and Venezuela.

The FVF reaffirmed that it is a source of pride to establish partnerships with brands that share a commitment to quality, excellence, and passion for sports.

The launch event

The Sambil shopping center, located in La Candelaria, was the epicenter of the event, where the new line of exclusive products, the new commercial partner joining the federation, and the line of original models and pieces produced for fans were revealed.

The event was attended by media and journalists, special guests, and shopping center visitors, who paused their strolls to toast and express their support for the Vinotinto.

The presenters were “Trebor” and María Cristina Santoro, urban dancers and members of the cultural scene performed, there was a performance by the acrobatic group “Trucos con pelota,” and the band “Flow Brass” played in full force. The main spokespersons, Diego Cristaldo, Director of Marketing, Commercialization, and Strategic Communications for the FVF, and Johan Gruber, Director of the Jagi Brand for Latin America, made it clear that this was “very positive news for the fans,” and that “synergy exists between Jagi and the FVF.”

In-person news coverage / Grupo de Comunicación El Sumario

Photography and audiovisual production: FT-JCVzla and Ida Febres

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