Netflix is ​​testing the redesign of its home page on a preselected group of users, which replaces static tiles with predictive dynamics to improve the user experience.

The study period, according to The Verge, includes several new features “that make the main home of the application less static.” When the remote control is placed on the icons or boxes, they expand, adding dynamism to the process.

To announce this change in the functionality of the Netflix home page, the platform shows “a trailer and more information at the top of the interface when you hover over it.”

This is a redesign that simplifies the presentation, so that all information to the user is presented more prominently.

“Just like today, when you land on a title, a trailer will start playing and below the box, you will find all the information about a title, including its synopsis, the year it was released, the number of episodes and its genre,” they have indicated.

The changes, according to Pat Flemming, senior product manager at Netflix, are aimed at making it easier for users at home to determine if a title is appropriate for them.

Regarding the new menu, this section reduces some of the previous options on the left side, including the Categories, New and Popular and My List tabs, although My Netflix is ​​added.

At the end of the tests, the comments and evaluations of the preselected clients will be analyzed to establish if it is extended to the rest of the users.

M.Pino

Source: digitaltrends

(Reference image source: Venti Views in Unsplash)

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Sony has launched its first virtual assistant BRAVIO, capable of answering six simple questions in less than a minute, in order to help users choose the television that best suits their needs and preferences, among all BRAVIA models.

The technology company aims to improve the personalized purchasing experience so that users can make the best choice when purchasing their television. To do this, it has presented a service that will answer the most common questions instantly and virtually.

BRAVIO is available to users through QR codes located on television screens in the stores of the main distributors, or directly to through the web.

Specifically, as the company explained in a statement, it is an assistant focused on the range of Sony televisions with Better Resolution Integrated Audiovisual Architecture (BRAVIA). Likewise, it is capable of answering six simple questions in less than a minute.

These questions may be related to the space in which the television will be installed, the brightness of the room, the size of the screen, the distance at which the screen will be viewed, or even the type of content that will be displayed. Additionally, BRAVIO will also be able to provide quotes and other details to “get the perfect recommendation.”

Following this line, the assistant can also show a summary of the main features of a specific model and, in addition, will share suggestions for the most suitable Sony sound bars to combine with the BRAVIA television. All this with the aim of providing the user with an “even more complete” audiovisual experience.

With BRAVIO, the company aims to complement the work of Sony store staff and specialists. However, in addition to all this, the company has recalled that if you want an “even more personal” experience you can contact a real assistant through a phone call.

Source: dpa

(Referential image source: Sony, Europa Press / dpa)

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