This January 14th, the heartbeats of hundreds of thousands of people will unite in Barquisimeto to honor the Divina Pastora. In a massive pilgrimage, considered one of the largest in the world alongside those of Our Lady of Guadalupe (Mexico) and Our Lady of Fatima (Portugal), hundreds of thousands of Venezuelans walk from the town of Santa Rosa to the Barquisimeto Cathedral.

With faith and carrying the image of the Divina Pastora (Divine Shepherdess), perhaps printed on a t-shirt or a scarf, but surely deeply rooted in their hearts, many of these faithful walk carrying in their wallets or pockets the special edition Bancamiga Debit Card, with a design alluding to the Divina Pastora.

Since Bancamiga began distributing the cards last Friday, more than 3,000 customers have requested them, expressing their gratitude to the institution for its support of the celebration.

With this financial instrument, people can pay at national and international points of sale, make online purchases quickly and securely, withdraw cash from international ATMs, and subscribe to streaming platforms. The card is issued exclusively at the following branches: Barquisimeto Centro, Crepuscular Shopping Center; Bancamiga Este, Ciudad París Shopping Center; and Mercabar, Industrial Zone III, ITC Shopping Center.

Support and hydration for the faithful community

During the procession on January 14, Bancamiga set up an igloo to support the faithful, and on Vargas Avenue at the corner of Venezuela Avenue, dozens of its employees distributed water, tangerines, and fans from a platform.

Also, from this Thursday until Saturday, January 17, the Bancamiga Mobile unit will conduct a special banking outreach event in the vicinity of the Barquisimeto Cathedral. This is an opportunity for people to open accounts in bolivars and foreign currency with minimal requirements: national identity card, valid Taxpayer Identification Number (RIF), telephone number, and personal email address; receive a Mastercard Debit Card; or acquire modern point-of-sale terminals.

Since January 5th, with the lowering of the sacred image of the Divina Pastora in Santa Rosa, Venezuelans have been experiencing the moment with fervor. For Bancamiga, being present at the Divina Pastora celebrations is a way to reinforce its commitment to the country’s values ​​and traditions.

With information and images provided by Bancamiga Banco Universal

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The Venezuelan Football Federation (FVF) and the international cap brand Jagi Caps formalized a commercial partnership that reaffirms the FVF’s commitment to strengthening fans’ sense of belonging to La Vinotinto.

As part of this agreement, an exclusive collection of official merchandise was launched, including caps, hats, and bucket hats featuring the FVF emblems and the phrases “Mano Tengo Fe” and “La Vinotinto Siempre,” which have become symbols of national identity and pride.

Vinotinto passion through fashion and style is a symbol of national identity and pride

In the words of Diego Cristaldo, Director of Marketing, Commercialization, and Strategic Communications for the FVF: “At the FVF, we constantly work to strengthen the bond between fans and our national teams. Without a doubt, we believe that this collection with Jagi will be a unique way for every Venezuelan to express their passion for Vinotinto through fashion and style.”

The announcement was made at a media event held at the Sambil-La Candelaria facilities, where representatives from both organizations shared their enthusiasm and vision for this collaboration. The FVF emphasized that this partnership represents an opportunity to continue bringing fans closer through fashion and official Vinotinto merchandise.

The new product line is available starting August 21st at all Jagi Caps stores in Caracas and will soon be available in Maracaibo, Margarita, Barquisimeto, Puerto Ordaz, and Valencia.

Collaboration with Vinotinto: Jagi Caps is aligned with quality, excellence, and sports

With more than 20 years of experience, Jagi Caps is an international brand recognized for the quality and innovative design of its products. It currently has a presence in more than 20 Latin American cities, including countries such as Chile, Ecuador, Panama, the Dominican Republic, Colombia, and Venezuela.

The FVF reaffirmed that it is a source of pride to establish partnerships with brands that share a commitment to quality, excellence, and passion for sports.

The launch event

The Sambil shopping center, located in La Candelaria, was the epicenter of the event, where the new line of exclusive products, the new commercial partner joining the federation, and the line of original models and pieces produced for fans were revealed.

The event was attended by media and journalists, special guests, and shopping center visitors, who paused their strolls to toast and express their support for the Vinotinto.

The presenters were “Trebor” and María Cristina Santoro, urban dancers and members of the cultural scene performed, there was a performance by the acrobatic group “Trucos con pelota,” and the band “Flow Brass” played in full force. The main spokespersons, Diego Cristaldo, Director of Marketing, Commercialization, and Strategic Communications for the FVF, and Johan Gruber, Director of the Jagi Brand for Latin America, made it clear that this was “very positive news for the fans,” and that “synergy exists between Jagi and the FVF.”

In-person news coverage / Grupo de Comunicación El Sumario

Photography and audiovisual production: FT-JCVzla and Ida Febres

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Euro 2024, which began on June 14 and mobilizes thousands of fans around the world, now has official foreign sponsorship. This is the Chinese automobile company BYD (Build Your Dreams), replacing the German Volkswagen, which was at the helm from 2018 to 2023.

Everything points to a change of course and strategy marked by mobility and sustainability, taking into account that the Chinese company BYD, in full expansion, leads the electric vehicle market.

The company was founded in 1995 (Shenzhen, China) and quickly rose in the market, to the point of recently surpassing the American Tesla, run by Elon Musk.

It entered the European market in 2022 and now has 230 sales establishments in 19 countries, in addition to expansion plans.

Apparently, the philosophy of the new sponsor fit into the new orientation of the organizers of Euro 2024, who want a more sustainable tournament. In this sense, the official fleet of the tournament will be made up of electric vehicles by BYD, with the goal of reducing the carbon footprint and contributing to sustainability. BYD, for its part, has announced events that promote electric mobility in the fan zones of the host cities.

Agility meets style with the BYD DOLPHIN MINI. This compact trailblazer features an ultra-safe Blade Battery, high-tech features, and a 235-mile NEDC range – perfect for dribbling through city streets on your way to the next big match. pic.twitter.com/KSUI01Ttif

— BYD (@BYDCompany) June 11, 2024

Prominence of foreign sponsorship

According to UEFA, there are five commercial partners in the sponsorship of the sporting event most anticipated by fans. The organization indicated that the Adidas brand will deliver the balls and equipment for volunteers and employees. Likewise, the French digital services company Atos will be in charge of the tournament’s computer technology. Coca-Cola accompanies them in the supply of all supplies for the hydration of the fans, the volunteers and the dehydration officials. The German railway company Deutsche Bahn is in charge of Euro-Tickets at special prices.

Boost to the German economy could be 1,000 million euros

The host country of Euro 2024 could add around 1 billion euros to its economy from the profits derived from foreign tourists who travel to enjoy soccer matches.

The forecast of the economic research institute, ifo, indicates that the figure would correspond to 0.1 % of economic production in the second quarter of the year. The sectors with the greatest benefit from the sporting event are hospitality and food retail in Germany.

M.Pino

With information from international media and social networks

(Reference image: Unsplash+, in collaboration with Andrej Lišakov)

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Footballer Cristiano Ronaldo and Binance announced this Wednesday the launch of their fourth NFT collection, called “Forever Worldwide: The Road to Saudi Arabia.”

The first round of launch occurred this May 29, with locations such as Madeira, Lisbon and Manchester. “The vibrant artworks by Portuguese artists Katt Phatt (representing Madeira) and Rodrigo Doin (Lisbon) represent the place where Cristiano Ronaldo’s journey began.”

Fans have the opportunity to acquire this piece from the beginning of his history in this sport. This first release also includes an NFT artwork by Manchester artist John Sheehan, in tribute to his rapid rise in Manchester.

Next June 6 is the second launch, where the city of Madrid will also be a mandatory stop on this tour through NFTs, in addition to Turin and Saudi Arabia. The designs of the Spanish artist Lisett Ledón will represent her “unprecedented success” in the Spanish capital. This piece encompasses his passion for the Spanish League, “while the artist Pasquale Garibaldi (Italy) will capture his time in Turin, celebrating his legacy in Serie A and Italian football. Finally, Saudi artist Shaker Kashgari has designed an NFT to mark Cristiano Ronaldo’s final and most recent chapter in Saudi Arabia.”

Introducing my newest NFT collection which launches today on #Binance.

Forever Worldwide: The Road to Saudi Arabia celebrates my football journey, with artwork created by artists in Portugal, Manchester, Madrid, Turin and Saudi Arabia.
To find out more click here:… pic.twitter.com/84hWreGj3e

— Cristiano Ronaldo (@Cristiano) May 29, 2024

It will be a delight for fans, who will take a tour of CR7’s career: Madeira, Lisbon, Manchester, Madrid, Turin, Saudi Arabia and Portugal, according to Binance.

The last phase of this launch is an auction at the end of June when interested parties will be able to access a very special limited collection of 7 Super Super Rare (SSR) NFTs. Designed by local artist Mr. Dheo, the limited collection “pays tribute to Cristiano Ronaldo’s unwavering dedication to his native country and can be purchased through an online auction from June 14 to 18.”

Starting June 11, superfans who have collected all the NFTs in the collection of this fourth Ronaldo release will be entered to win one of the special NFTs for free.

“Priced at $35 at all locations except the limited SSR NFTs, the collection introduces a ‘Collect to Earn’ mechanism to access the utilities and benefits of the NFTs.” It means that collectors can start earning rewards from the first purchase of a Forever Worldwide NFT, “including vintage t-shirts, football tickets, signed and printable posters and the possibility of sending questions that Cristiano will answer in a video made especially for holders of NFTs.”

Another important information, taking into account how special Portugal is for the athlete, is that “holders of the rare NFTs from Portugal will receive an exclusive experience with Cristiano himself, which includes a trip to Riyadh, a ticket to a match of football, followed by a personalized moment of celebrating a goal with Cristiano.” The auction for it will be on June 14; and the four highest bidders will win this rare NFT.

M.Pino

Source: ambito

(Reference image source: @AlNassrFC_EN, X)

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While waiting for the main soccer sporting event, the World Cup in Qatar, FIFA announced that once the agreement with Electronic Arts (EA) is completed, it will have four novelties for the fans based on the metaverse, Web3 and blockchain technology.

As has been announced, the game known as FIFA will be renamed EA Sports FC from its next edition. In this sense, the organization has recently released four new licenses full of dynamism, color, fun.

According to FIFA CEO Romy Gai, “this is an exciting set of collaborations we have entered into to embrace football’s new digitally native fan, to engage with them in spaces where we know they are already active.”

FIFA World Cup Qatar 2022 in Upland Metaverse

It will allow Upland blockchain and metaverse gamers to collect “official FIFA World Cup digital items, such as legendary tournament highlights, and of course purchase FIFA items for the Upland home.”

FIFA World Cup Qatar 2022 in Phygtl

Video game fans of the world’s leading sport will be challenged to “grow a ball” and “own a limited fragment of it”, to collect them and create “everlasting” photos and videos of the World Cup. The idea is to create a kind of community of soccer fans and eternalize it, to define the term eternal fandom in a more practical way.

Matchday Challenge: FIFA World Cup Qatar 2022 Edition

It is a “social prediction game based on football cards”. It is known that the followers of each team have countless stories about the performance of their favorite teams, the cups that have taken place until Qatar 2022, the winners. Taking this effervescence into account, the game will allow predictions to be made in this year’s edition, with cards or soccer cards.

Altered State Machine – AI League: FIFA World Cup Qatar 2022 Edition

One of the most fun and interactive licenses, through which the public will have the opportunity to watch 4×4 matches controlled by Artificial Intelligence. In addition, they will be able to experience fun moments, “collecting and exchanging characters.”

M.Pino

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Source: eurogamer

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The world of finance changed with the birth of cryptocurrencies. The world of sports is no stranger to these exchange tools; in fact, at present, they are strong allies.

But this ‘pact’ is not accidental. The sports industry needed a strong, new and effective way to gain more followers, almost immediately. Since the start of the Covid-19 pandemic, with the suspension of face-to-face events, this need has become more palpable.

Today it is known, for example, that there are athletes like Lionel Messi, who receive their salary in cryptocurrencies. Or that the stadium of the Los Angeles Lakers team (formerly Staples Center), was acquired by the Crypto.com platform for US $ 700 million, to bear its name for twenty years from 2021. And the fans cannot be left out tokens, which offer a series of VIP services to fans, such as discounts and privileges.

These are just a few examples of the investments that players in the sports industry are making in cryptocurrencies to turn finance around, connect more quickly with the public and achieve greater competition.

Aggressive advertising campaigns and large negotiations in the teams are the basis of the cryptocurrency-sports castling. In fact, there are those who talk about the crypto sport. It is an alliance to achieve the globalization of virtual currencies directly, despite the fluctuation of the price of these assets in the market.

NFTs in sport

In reality, non-fungible tokens in esports could be seen as a gold mine. They allow teams from different disciplines to market unique, non-interchangeable products on the web.

They also allow you to auction and sell items, such as virtual sports shoes. But the list of options runs from the possibility of participating in surveys of different clubs, bets, prizes to player cards and videos, among others. A business that exceeds US$ 2 million.

M.Pino

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Bancamiga Banco Universal in partnership with Mastercard will take the three customers who recharge the highest amount on their Card in Foreign Currency to the UEFA Champions League final.

In a year in which the passion for football is triggered by the Qatar 2022 World Cup, Bancamiga and Mastercard customers will have the opportunity to be present at the Champions League final, one of the most followed events by fans from all over the world.

To make the dream come true, participants only have to top up their Card in Foreign Currency with their CASH or Foreign Currency account between 03/15/2022 and 04/15/2022. The winners will be chosen among the cardholders who make the largest recharge amounts.

Covers the winners and companions

The package is valid for two people (winner and companion) and includes round-trip airfare, lodging, transfers, food, tour and museum visit, tickets to the final, special attention before and after the match, and medical assistance insurance. .

Winners and companions must comply with the vaccination requirements required to enter or leave the countries related to the trip.

The UEFA Champions League is the most prestigious international football tournament at club level in the world, currently in its round of 16. In the last edition of the Champions League, Chelsea beat Manchester City 1:0 in an English final.

With information from Bancamiga

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