Between November 24 and 27, the world witnessed one of the most notable shopping events of the year: Black Friday and Cyber Monday 2023. A sector that capitalized the most on these days was e-commerce.

Shares of giants such as Shopify, Etsy and Wayfair experienced a notable rally on Monday, boosted by strong Black Friday sales and promising prospects for Cyber Monday, according to reports from television network CNBC.

According to the note, this growth is largely attributed to American shoppers, who largely opted for the convenience of online shopping from the comfort of their couches, mostly avoiding physical stores during this period.

Recent data from Adobe Analytics revealed that online shopping during Black Friday reached a record $9.8 billion in the United States, an increase of 7.5% from the previous year.

Online sales during Cyber Weekend, which covers the days between Black Friday and Cyber Monday, amounted to $10.3 billion, an increase of 7.7%.

Cyber Monday sales are projected to reach $12.4 billion, making it the largest online shopping day of the year in the United States, Adobe said.

This booming sales landscape turned out to be a boon for many e-commerce-focused retailers, reflected in their shares rising on Monday as investors celebrated early positive results.

K. Tovar

Source: Bitfinanzas

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Online sales during “Black Friday” in the United States reached a staggering $9.8 billion, an increase of 7.5 % compared to the previous year, as reported by the analysis company Adobe Analytics last year. Saturday.

Adobe Analytics, in charge of analyzing data from the online platforms of the country’s main retailers, had already revealed historical figures for the previous shopping day in the United States, Thanksgiving Thursday, when online sales reached 5,600 million dollars, 5.5 % more than in 2022.

During “Black Friday”, the day of greatest consumption in the country, Americans took advantage of discounts on toys and electronic devices. Among the best-selling products through e-commerce were KidKraft play structures, Mini Brands surprises, televisions and smartwatches.

Vivek Pandya, the company’s main analyst, said in a statement that Black Friday “reaffirmed its dominant position” in the holiday season (November-December), thanks to demand driven by lower prices and “even tempting” discounts. for the most cautious consumers.

The technology company Salesforce, in charge of analyzing consumer transactions on the Internet, has published even more optimistic figures, placing online sales for “Black Friday” in the United States at $16.4 billion (9 % more), and globally at 70.9 billion (8 % more).

Sales in physical stores, which remain essential despite the ease of shopping online, have not yet been announced. Most Americans choose to shop in person during these discount days.

For “Cyber Monday”, the most important Internet sales day in the United States, Adobe foresees another record with sales estimated at about $12 billion, which would represent an increase of 6% compared to last year.

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Source: Telemundo51

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Avior Airlines activates its Cyber ​​Monday Flights this Monday, November 27, offering a 20 % discount on all its current national and international routes, to fly until May 31, 2024.

Cyber ​​Monday, takes place after this Black Friday weekend, has a characteristic that differentiates it, and that is that it originated to promote sales through digital platforms, for this reason the offers will only be obtained through the online shopping. In the case of Avior Airlines, through its website www.aviorair.com

Discount valid this Monday, November 27 for purchases on all national and international routes

The 20 % discount will be active throughout Monday, November 27, applying the code CYBER9V when quoting active destinations: Caracas, Barcelona, ​​Porlamar, Maracaibo, Barquisimeto, Puerto Ordaz, Las Piedras and including the national routes soon to start: Santa Bárbara del Zulia, starting December 12 and Puerto Ayacucho, starting December 14.

As for international destinations, there will be availability to fly to Santo Domingo – Dominican Republic and Curacao.

The information provided by the airline specifies and precise that in order to purchase tickets with this discount, customers must make their purchase through the Avior Airlines website: www.aviorair.com.

With information and reference image of Avior

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