Instagram is expanding certain features previously reserved for professionals to public accounts. With this expansion, all public accounts will be able to create and schedule content more easily.

The platform stated that “this strategic move will benefit non-professional users by giving them new features and metrics, while also benefiting Instagram itself by encouraging amateur profiles to increase their efforts (and activity) on the platform to grow as creators and unlock more professional tools.”

Now, it is no longer necessary to convert your profile to a “Creator Account” to enjoy features such as Content Scheduling, Trending Audio, and the Instagram Insights Dashboard.

This will allow anyone to “schedule posts, explore trending songs, audio, or sounds on the platform, and better understand their account’s performance thanks to access to enhanced metrics.”

However, Test Reels, Channels, and the IG Live feature will only be activated for public personal profiles with more than 1,000 followers.

The only features that remain exclusive to professionals are monetization options and advertising tools.

It’s important to clarify that to try the extended professional features on Instagram, simply go to Settings and select “Account Type & Tools.” However, users with private personal accounts will not be able to use them.

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Source: marketing4ecommerce

(Reference image source: Gabrielle Henderson on Unsplash)

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La entrada Instagram extends certain professional features to public accounts apareció primero en Bitfinance.

Meta aims to improve the user experience with the creation of accounts driven by artificial intelligence to generate and publish content on networks such as Facebook and Instagram.

The parent company led by Mark Zuckerberg has the technological tools for this innovation, such as the Meta AI assistant.

The company’s plans have been confirmed by the vice president for generative AI, Connor Hayes, stressing that they hope that these profiles will be integrated into Instagram and Facebook in the same way that the accounts do.

The profiles generated by AI will have their own image and biography so that the search for content is more entertaining and attractive.

M.Pino

Source: europapress

(Reference image: Julian Christ on Unsplash)

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La entrada Meta will promote the creation of content on social networks with AI apareció primero en Bitfinance.

The positive experiences of a high percentage of content creators on TikTok have become a trend to go viral on the networks. This phenomenon drives other companies, such as Mercado Libre, to launch new functions of this style and generate profits.

Mercado Libre is constantly reinventing itself, seeking to adapt to the new phenomena of electronic commerce. The new feature of the application includes a section of short videos about the products that are for sale in the market.

Currently, the bet is oriented to the new trends that dominate electronic commerce and generate juicy profits. Content creation is the main way to achieve this on social networks.

In the style of TikTok, the videos in the new section of the Mercado Libre app allow users to enter the “live commerce”, with a predetermined schedule. The specifications to record the videos is that they be made in vertical format, have a duration of one minute, in addition to being oriented to a single product.

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Source: iproup

La entrada Mercado Libre launches TikTok-style content creation feature apareció primero en Bitfinance.