With four months left until the start of the season of the Venezuelan Professional Baseball League, Bancamiga announced that it will be a sponsor of the champion team Tiburones de La Guaira and the Leones del Caracas.

Already in the 2023-2024 season, Bancamiga accompanied the Leones, who were fighting until the last games for the possibility of moving to the decisive round and defending their 21st LVBP title, which in the end was not possible.

This support allowed Bancamiga to be with the brand on the long-haired uniform, in the Simón Bolívar Monumental Stadium with advertising, activations, initial launch, contests, with the Bancamiga Cup and the development of a bracelet that makes it easier for Leones subscribers to entry and the purchase of drinks, meals and snacks at the stadium.

For the 2024-2025 season, Bancamiga adds its support to Tiburones, which under the aegis of Oswaldo “Ozzie” Guillén, achieved its first championship since the 1985-86 season and the eighth in its history, by defeating the Cardenales in the final from Lara. The escualo team also ended the 15-year drought without Venezuela winning a Caribbean Series title, by beating the Tigres del Licey, from the Dominican Republic, in the final.

Bancamiga will accentuate its presence with Lions and Sharks

The executive president of Bancamiga Banco Universal, Ariel José Martínez, expressed that during the last three years, Bancamiga has deployed intense brand positioning in the stadiums of Caracas and the interior of the country to bring Venezuelans closer to its innovative products and services.

“We are going to accentuate our presence in Caracas and we are going to do it hand in hand with the two teams that represent the modern rivalry of our baseball. “Every game between the Lions and Sharks is loaded with emotion and keeps the fans interested until the last out,” he said.

He recalled that through Bancamiga Móvil in the Universitario and Monumental, the bank has opened accounts in bolivars and foreign currency, set up points of sale and delivered the Debit Card, which allows making online purchases and paying both in the country and abroad.

Supporting Lions and Tiburones reaffirms the bank’s commitment to sports, an element that unites friends, family and all Venezuelans. “With our financial solutions and with support for sectors such as sports, we are sure that we will build a better country,” Martínez said.

With information and reference images provided by Bancamiga

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As a strategy of brand positioning, support for the sport in the country and rapprochement with the Venezuelans, Bancamiga delivered on the night of this 20 January its fourth Copa Bancamiga, which was for the second time in the hands of Tiburones de La Guaira who prevailed over Leones del Caracas, with a score of 6 runs to 3.

The initial pitch was made by the Director of the institution Alberto Camardiel, who recalled that the first Cup was delivered last season on this same stage, with Tiburones triumph over Leones.

“The Copa Bancamiga has been awarded four times in the Venezuelan Professional Baseball League, being in the hands of Tiburones, Leones y Navegantes del Magallanes, the latter at the Luis Aparicio de Maracaibo. He has also played basketball and paddle. Our intention is that it will continue to expand to other disciplines,” he said.

During this meeting at the University Stadium, Bancamiga made among the fans activations in episodes 3, 5, 6, 7 and 8, draws and with the mobile unit they were opening accounts and handing out the Bancamiga Debit Card, among endless surprises that were organized to stay connected with customers.

One of the most recurring queries among Bancamiga Business executives was related to the Leones bracelet, which Bancamiga developed together with SITCA Integral Technology Solutions, which allows its subscribers to easily enter the Monumental Stadium of La Rinconada and make purchases of drinks and food easily and quickly.

For the Chairman of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, the Copa Bancamiga has served to publicize the innovative products and services that “we offer to meet the needs of Venezuelans”, while “reaffirming our commitment to sport”.

The Copa Bancamiga measures 54 centimeters and is shaped like an Olympic torch. It reflects the strength and innovative character of the institution.

Once the match ended, the executive president of Bancamiga, Ariel José Martínez, handed the Cup to the coach of Tiburones, Ángel Bravo, one of the iconic players in the history of the franchise and member of the Venezuelan Baseball Hall of Fame. He congratulated both teams for their dedication in the game, stating that for Bancamiga it has been very important to be present at the LVBP and contribute to the growth of the main pastime of the Venezuelans.

With information and images provided by Bancamiga

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La entrada Tiburones de La Guaira, double winner of the Copa Bancamiga apareció primero en Bitfinance.