Bancamiga reinforces its business development program with the virtual forum Digital Revolution: AI-powered marketing strategies for entrepreneurs, which will take place on Thursday, April 25, from 10:00 am to 12:00 noon, with the participation of Joco González, expert consultant in business and digital transformation of companies.

The forum is totally free for participants and was designed to open Bancamiga’s business development training program to entrepreneurs throughout the country, starting this new stage with content that allows them to better take advantage of the most advanced tools that technology offers. to boost their small businesses.

The president of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, indicated that in a world where technology advances by leaps and bounds, entrepreneurs need to be up-to-date with the most innovative trends to remain competitive.

The Digital Revolution conference: AI-powered marketing strategies for entrepreneurs is an unmissable opportunity for those seeking to transform their marketing strategies using the power of artificial intelligence, said Joco González, facilitator of the meeting.

Bancamiga free virtual forum

This training activity will offer a detailed and accessible exploration of current trends in digital marketing, providing a solid foundation in the fundamentals of AI. Participants will learn how artificial intelligence is redefining content creation, providing innovative and efficient solutions that can be directly applied to marketing strategies.

During the meeting, participants will have the opportunity to ask questions, clarify their doubts and obtain personalized advice.

With more than two decades of experience in the area, Joco González is a specialist in digital business and electronic commerce, among other areas. He serves as CEO of Zuliatec, a digital transformation company with more than 7 years in the market.

People interested in participating in the virtual forum “Digital revolution: AI-powered marketing strategies for entrepreneurs” must register at https://www.bancamiga.com/ and complete the registration form to obtain the link that will allow you to enter to the conference at no cost.

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Bancamiga opened the call for people interested in participating in the Entrepreneurship Route program, a business development methodology of the United Nations Development Program (UNDP) that provides training services and specialized technical advice to enterprises, micro, small and medium enterprises (MSMEs).

For owners of productive units with one and three years of operation, dedicated to production, commerce or services (preferably technology-based), the Entrepreneurship Route program is an alternative with proven effectiveness to optimize businesses that have growth potential. Entrepreneurs from other Latin American countries have confirmed the effectiveness of this program.

Carmelo De Grazia, president of the Board of Directors of Bancamiga Banco Universal, celebrates “the cooperation alliance with the UNDP in Venezuela for the second consecutive year, which will allow it to strengthen training initiatives for Venezuelans as part of its social responsibility policy, to contribute to the economic growth of the country.”

The methodology developed by the UNDP and transferred to Bancamiga for implementation in Venezuela has a limited quota: 40 enterprises or MSMEs interested in developing their capabilities and growing their businesses in the short term will be selected.

A statement from the banking institution informs that the program, which lasts approximately nine months, is completely online, so participants must have a stable internet connection and access to their own or third-party computing equipment, as well as availability of 6 hours a week minimum for training or consulting processes. In addition, they must have basic knowledge of Office applications (Word, Excel and Power Point).

Contents of the training and consulting program

“Entrepreneurship Route” trains and accompanies participants based on the level of consolidation of each business initiative, with the purpose of promoting their productive and commercial management with criteria of sustainability over time.

In the first part of the program, participants train in Human Skills for entrepreneurship, which include aspects such as relational styles, personal and business emotions, communication styles, team management, situational leadership, negotiation and management. of conflicts.

The second training block focuses on the different aspects of the Business Model and group consultations are carried out to help entrepreneurs in the development of products or services, profile the client and define the market segment, establish the value proposition, as well as developing and testing the minimum viable product, among others.

Once their business model has been defined, the teams of the participating companies have the opportunity to deepen their knowledge on essential Marketing and Commercialization topics; Accounting and Finance or Strategy and Operations, in order to achieve a better fit of your commercial offer in the market.

Strategic alliance between Bancamiga and UNDP

Since 2022, Bancamiga and UNDP Venezuela have an institutional cooperation agreement for the consolidation of joint strategies to provide financial and non-financial services to national entrepreneurs and small business owners, as well as make joint efforts to contribute to the achievement of the Goals of Sustainable development.

Last year, the strategic alliance allowed Bancamiga to put into practice another methodology of the multilateral entity called “En Marcha Digital”, which increased the digital capabilities of 80 small productive units. This 2024, giving continuity to the established agreements, the Entrepreneurship Route will be implemented, a methodology that will allow expanding the non-financial services offered by Bancamiga to Venezuelan entrepreneurs and MSMEs.

Those interested in participating in the Entrepreneurship Route can do it until April 15 by entering www.bancamiga.com and completing the registration form. People who register may be contacted to verify the information provided.

With information and reference image provided by Bancamiga and the UNDP

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Bancamiga increased the limit of its credit cards, which will allow its clients to have greater liquidity to spend and invest.

The President of the Board of Directors of Bancamiga, Carmelo De Grazia, said that Bancamiga, always attentive to the requirements and needs of Venezuelans, decided to expand from now on the limits of its Visa and Mastercard credit cards, which will allow “our clients have more resources for themselves and their families.”

The increase in limits varies depending on the credit history of each client, said Ariel José Martínez, Executive President of the Bank, who assured that the increase is part of Bancamiga’s strategies to promote the well-being of its clients.

Bancamiga had previously raised the limits of its cards in the month of December, allowing many Venezuelans to make purchases to celebrate Christmas and the New Year.

To know the new limits, clients must enter Bancamiga en Línea through www.bancamiga.com and through the Bancamiga Suite application.

How to apply for your Bancamiga credit card?

Customers interested in applying for the credit cards offered by Bancamiga must go directly to any of its 47 agencies in the country, with the following completed application:

https://www.bancamiga.com/wp-content/uploads/2023/02/FO.AC_.053.V7.0422-Solicitud-TDC-Aumento-de-limite-TDC.pdf

Once the collections have been delivered, Bancamiga will carry out the financial evaluation.

With information and image from Bancamiga Banco Universal

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In an effort to accentuate its presence in the west of the country, bank more Venezuelans, position its brand and promote the sport for its intimate relationship with well-being and quality of life, Bancamiga participated in the fourth edition of the Gran Fondo Collado del Condor, in the state of Mérida, an event that brought together more than 1,000 cyclists from all over Venezuela.

The presence of Bancamiga touched on several lines of action that included sponsorship, realization of an operation to open accounts and deliver the debit card, hydration point and support five kilometers from the finish, and the participation of a team of collaborators, accompanied by Ambassador Amanda Dudamel, who covered 42 kilometers starting at 2,206 meters above sea level. A few days before, Dudamel accompanied the Executive President Ariel Martínez and the Director Alberto Camardiel, in the Conecta2 program which also made reference to the cycling event from Mérida.

This Saturday, the competitors in the four distances that were in dispute faced a demanding route, in a heavenly atmosphere that changed according to altitude. The 125 kilometres started from Estanques at 456 m asl; 80 km from Mérida at 1,630 m asl; 42 km from Escagüey at 2,206 m asl and 26 km from Mucuchíes at 2,983 m asl.

The president of the Board of Directors of Bancamiga, Carmelo De Grazia, said that the institution is committed to promoting sport in the country, especially when it benefits communities that drive the economic and tourism development of the country, such as, in this case, those of the state of Mérida.

“The Gran Fondo Collado del Cóndor has been a great opportunity to position the brand and bring Venezuelans closer to our innovative products and services. During Thursday and Friday we were with an operation at the Belensate Hotel, which allowed the inhabitants of Merida, as well as competitors and relatives to open their accounts with us, and learn about our financial facilities,” he said.

Triumphs with records

From the support point of Bancamiga, five kilometers from the finish, each of the cyclists could be seen on their way to the finish at almost 4,200 meters above sea level, one of the most emblematic places of the Venezuelan Andes. They passed by exhausted, almost unable to speak but all with the only desire to reach the top.

And the first to do so in the longest and most demanding event of this fourth edition, the 125 kilometers, was Alfonso Márquez, who had just won in 2023 with 6 hours 17 minutes. This year he did it with record time at 6 hours.

“I end with emotions in the flesh. If you catch me coming, you get me crying. This is an event that brings me a lot of nostalgia and is by far the best in the country. I’m just looking forward to next year’s. I thank Bancamiga for helping to make it happen.”

He said that during the long journey from Estanques he thought a lot about a phrase of his brother: “Happiness is a way to travel to a destination. That’s why I always go happy.”

In women’s, Marlene Goncalves also repeated. He said he felt “super good” and that the hardest part of the competition was the lack of oxygen after the 2,500m, which definitely affects your performance. “Height makes this very difficult,” he added.

The young cyclist invited other women to try and start with small distances. “The challenge is to overcome yourself. My goal was to improve my time and I managed to finish in 6h22 minutes (6h58m in 2023). This is a competition against yourself. And thanks to Bancamiga for their support.”

A unique experience

Among the 1,000 participants was a team of Bancamiga and allied companies formed by Alberto Camardiel, Jonel Reyes, Ángel García, Rodolfo Aponte, Carlos Rosales, Gustavo Gómez, Daniel Torres, Jhonny Frías, Francisco Vásquez and Thomas Silveira.

Ángel García, director of Planning and Budget, was doing so for the first time. He said that “it was more of a personal challenge than competing. As the world’s largest ascent by bike, reaching Collado del Condor is an unforgettable experience.”

“Last year I wanted to come but I wasn’t ready, so from March 2023 I started shooting and from August on a more consistent basis. We did it on weekends and sometimes during the week.”

He said he loved cycling, because it is a discipline that is synonymous with health, because it strengthens the cardiovascular system, muscles, allows to see spectacular landscapes and provides the opportunity to share and forge new groups of friends.

Another member was Rodolfo Aponte, manager of Financial Operations and with nine years in cycling. He indicated that he came again to do the 125 kilometers, after the hard experience of last year.

“Reaching the Condor is unforgettable. This year I felt better and that was because I had more experience, I knew the route better and I had better training.”

One who debuted was Daniel Torres, Human Management Compensation and Benefits Coordinator. He was drawn to participate for several reasons, including “their beautiful landscapes.”

“My family is from Boconó, Trujillo state, which, like Merida, has spectacular places. I’ve always wanted to ride a bike through the Andean moors. I couldn’t do it in 2023 and my sports plan was 80 km.”

On this occasion, the Bancamiga team was accompanied by the institution’s ambassador Amanda Dudamel. With her medal in hand she said that “this is a triumph of the Bancamiga team and of the whole of Venezuela. Today we show that together we are a team.”

While thanking her partner (Daniel), who also did the 42 kilometers and had to face some setbacks, the former universal viceroy of beauty and entrepreneur said that “one of the lessons that this challenge leaves us is the ability to fall, get up and overcome obstacles.”

With information and images provided by Bancamiga Banco Universal

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With the firm purpose of promoting banking access for Venezuelans and promoting the development of the country, Bancamiga celebrates its first 17 years this Tuesday. And it does so with 47 agencies, a modern portfolio of services and products such as the Bancamiga Debit Card and the Kids Card for minors, more than 160,000 points of sale in place and being one of the leaders in deposits in both bolivars and foreign currencies.

From the moment of its creation as a Development Bank in 2007 and in 2010 as a Microfinance Bank, Bancamiga began an important transformation process committed to society and supported by technological innovation, which led it to become a Universal Bank in 2017. Since that moment its growth has accelerated, placing it among the first in the national private financial system.

The president of the Board of Directors of Bancamiga, Carmelo De Grazia, maintained that the development of the institution has counted on men and women with mystique, a sense of belonging and dedicated to promoting the country’s progress.

“And today we promote this growth on the foundations of values ​​such as honesty, trust, innovation, service and empathy, which have allowed us to add more and more Venezuelans, in a banking process that does not stop and that seeks to reach the most remote places in Venezuela,” he said.

Being the first has been an element that has characterized Bancamiga in its 17 years. It was a promoter of mobile payment in the country seeking to satisfy the needs of Venezuelans and launched the Cash account, which allows deposits and withdrawals in foreign currency. It has also promoted, in alliance with Soluciones Integrales Tecnológicas SITCA, the placement of points of sale with contactless technology, which offer the possibility of paying and recharging telephone and TV services, stamping 5 and 6, playing the lottery and where settlements are Trade is carried out daily, regardless of whether it is Sunday or holiday.

This same contactless technology supports another of its innovative products: the Bancamiga Debit Card, through which customers can make purchases online and pay at points of sale both in Venezuela and abroad. With this financial instrument, they can also use their accounts in bolivars and foreign currencies.

For the executive president of Bancamiga, Ariel José Martínez, the institution plans to continue its expansion this year with the opening of new agencies, which will join those of Lechería, Valera, Cumaná and Calabozo, recently opened during the months of February and March. Along the same lines, accentuate operations to bring Bancamiga closer to more Venezuelans regardless of where they are.

“To attract more customers, we offer products and services tailored to their needs, which can be used quickly and safely. They have robust Internet Banking and an easy-to-use application like Bancamiga Suite,” he added.

This bankization process also has an ally such as Bancamiga Móvil, which last year was a key element for the banking institution to achieve 1,035 operations in the country.

Martínez stressed that in 2024, Bancamiga will continue to reach out to more Venezuelans and reaffirm its commitment to social responsibility with projects to support microentrepreneurs and women, and supporting initiatives in education, health and environmental protection.

“Turning 17 years is a good time to thank our clients for their trust and loyalty, and our collaborators for their selfless effort and daily commitment. Thanks to you, we can celebrate 17 years of success.”

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To continue with the banking use of more Venezuelans and promote the growth of fundamental sectors of the national economy, Bancamiga inaugurated this Wednesday, March 13, its first agency in Calabozo and the second in the state of Guárico.

With two branches in the Portuguesa states (Acarigua and Guanare) and another in Barinas, Calabozo joins Valle de la Pascua, in Guárico, allowing the institution to reaffirm its presence in the Venezuelan plains.

The president of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, indicated that Calabozo has one of the largest dams in Venezuela and the most extensive irrigation system in the country, which has made the region a leader in cultivation. of rice and one of the most important in the planting of corn.

“In Calabozo we are going to promote business opportunities, because we are facing a region with great agricultural, livestock and industrial potential,” he added.

The modern and spacious space is located on Carrera 4 in the Pinto Salinas neighborhood, San Marcos Professional Center, premises 1 and 2. From this space, Bancamiga agency number 47 will offer financial solutions such as its accounts in bolivars and dollars, the Exchange Desk and the Bancamiga Mastercard Debit Card, which allows you to make online purchases and pay at points of sale both in Venezuela and abroad.

Clients of this new agency will also have the opportunity to approach the Bancamiga POS, which in alliance with Soluciones Integrales Tecnológica SITCA, are the most versatile on the market, offering the possibility of paying and recharging telephone and TV services, stamping the 5 and 6, play the lottery and settlements at businesses are made daily, regardless of Sundays or holidays.

Bancamiga: promoting banking access for Venezuelans

For his part, the executive president of Bancamiga, Ariel José Martínez, said that for the institution it is essential to promote the banking of Venezuelans, which is why, together with the Valle de la Pascua agency, it is planned to carry out operations in towns such as Guardatinaja , El Rastro, Palo Seco Corozopando, Guayabal, La Negra and Camaguán, among others.

“Just days after celebrating our first 17 years, Bancamiga wants to ratify today in Guárico its willingness to continue promoting the growth of its clients and therefore the region. This can only be achieved with innovative products and services, excellent service and providing adapted financial solutions to the needs of Venezuelans,” he added.

Within the framework of its planned growth strategy, Bancamiga has inaugurated three other agencies this year: Lechería, in Anzoátegui; Cumaná, in Sucre and Valera, in Trujillo.

With Calabozo, the financial institution reaches its 71st service point, which includes 47 agencies, 19 non-banking MRW points, two Associated Lockers, two External Lockers and the Bancamiga Móvil unit, the institution concludes in a statement.

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Bancamiga celebrated International Women’s Day with the forum I am a woman and I undertake, as part of its business development program to motivate attendees about the possibilities of promoting business initiatives in Venezuela, prepare to face the challenges and help them take advantage of the opportunities. opportunities that exist in the market.

The activity took place at the San Miguel Arcángel Parish, in El Cementerio, in Caracas, where the participants had the opportunity to connect and share with a group of facilitators who specified key aspects, opportunities and challenges of the process to develop a venture.

The president of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, pointed out that this forum is an “example of the bank’s social commitment to a sector of society that requires recognition and support to grow its initiatives. Our purpose is to continue opening opportunities for entrepreneurs who strive to materialize their projects.”

Milagro González, director of Social Responsibility at Bancamiga, indicated that the activity brought together “a group of more than 70 women for training as community entrepreneurs, to join the celebration of International Women’s Day and support the fifth sustainable development goal. of the United Nations (UN), which seeks precisely to achieve gender equality by the year 2030.”

Comprehensive training with the support of Bancamiga

The forum began with the intervention of the General Director of the Association of Women Entrepreneurs of Venezuela, Peggy Rivas, with a presentation entitled Entrepreneurship from being a woman, because “it is essential to open spaces for dialogue and reflection on the experiences, challenges and opportunities that women face in this area.”

For his part, Luis Moreno, specialist in Organizational Development and coach in entrepreneurship and innovation, facilitated the Financing conference: Why and for what?, explaining the importance, as well as the advantages of loans to leverage business initiatives.

To end the day, Oskayda Alvarado, manager of Entrepreneurship and Special Plans at Bancamiga, detailed the bank’s portfolio of products and services specially adapted for people starting a business, with the intention of promoting the diversification and production of goods and services, as well as its incorporation into the economic development of the country.

Special attention for the sector

During her speech, Alvarado highlighted Credimujer, strategically designed to promote economic growth by providing women and entrepreneurs with tools to achieve their goals and make their projects a reality.

Credimujer offers access to loans with a preferential rate of 6 %, payable in 12 months, with the purpose of promoting the development of new business models. In addition, beneficiaries receive financial training and personalized advice.

Lilibeth Figueroa, gastronomic entrepreneur, celebrated Bancamiga’s special products for women with business initiatives: “I feel blessed to have participated in the activity. I hope that we all take advantage of the information in this forum, due to the variety of tools they have given us to continue our endeavors.”

“I loved this day and everything that Bancamiga is doing, giving opportunities to women and also men with their entrepreneurship. I’m just starting, but today I acquired many tools that are going to help me,” said Rocío Chiquito, who leads a modeling venture.

Bancamiga held this forum regarding International Women’s Day, which is commemorated every March 8 to demand women’s rights. This year, the UN called for celebrating this day with the motto “Investing in women, accelerating progress”, because the lack of financing is one of the main obstacles to achieving gender equality.

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To promote banking access for Venezuelans, offer business opportunities and contribute to the development of the region, Bancamiga inaugurated this Thursday the Cumaná agency, the first in the state of Sucre, sixth in eastern Venezuela and number 46 in the entire country.

The president of the Board of Directors of Bancamiga Banco Universal, Carmelo De Grazia, said that in this space Bancamiga will make available products such as its accounts in bolivars and in foreign currencies, which will allow operations in foreign currencies through the Exchange Desk.

The Mastercard Debit Card will also be offered to make online purchases and pay at points of sale inside and outside the country, and the Bancamiga POS, which in alliance with Soluciones Integrales Tecnológica SITCA, are the most modern and versatile on the market, offering the possibility to pay and recharge telephone and TV services, in addition to stamping 5 and 6 and playing the lottery.

For the executive president of Bancamiga, Ariel Martínez, the purpose of the Cumaná agency is to bank this highly relevant state in eastern Venezuela.

“Cumaná is the city with the greatest economic activity in Sucre because it is linked to fishing practice. In addition, it centralizes an active trade in both export and import, although a growing construction industry is also developed there,” he said.

Bancamiga is a leader in culture and organizational climate; and is among the top Venezuelan private banks

Martínez recalled that Bancamiga is at the top of the banks in the national financial system and this year it has continued its sustained growth, adapting to new banking trends and market needs. It was certified for the third time in a row by the leading company in culture and organizational climate, Great Place to Work, as a great place to work.

“All the people of Cumaná have great expectations with this office that has been so requested in the region,” he said.

He also highlighted that the agency is located in a privileged location, with easy access and great attendance as it is a shopping center with a lot of economic flow.

With Cumaná, Bancamiga reaches its sixth agency in eastern Venezuela by joining Puerto La Cruz, El Tigre y Lechería (Anzoátegui), Maturín (Monagas) and Rattan Plaza Porlamar (Nueva Esparta). It also becomes service point number 70, which includes 46 agencies, 19 non-banking MRW points, two Associated Ticket Offices, two External Ticket Offices and the Bancamiga Móvil unit.

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Bancamiga continues to promote the development of the Venezuelan Andes and the west of the country, by inaugurating its first agency in the state of Trujillo this Tuesday, February 27.

With two branches in the states of Mérida (El Vigía and Mérida) and two others in Táchira (San Cristóbal and Barrio Obrero), Bancamiga Banco Universal now adds Valera, located in one of the most important cities in the region and in a state that is characterized by having a diversified economy.

The president of the Board of Directors of the institution, Carmelo De Grazia, indicated that from this town, considered the commercial capital of Trujillo, “we are going to promote the banking access of more Venezuelans, offer business opportunities and promote the development of a state of which many of the vegetables, legumes and coffee consumed in Venezuela come from.

He said that the bank’s 45th agency will be an ally for fundamental economic sectors such as agriculture, livestock and commercial sectors.

Located on Bolívar Avenue, between 18th and 19th streets, Las Acacias shopping center, location 16-A, the agency will offer financial solutions that meet the needs of clients such as their accounts in bolivars and dollars, the Exchange Desk and the Bancamiga Mastercard Debit Card, which allows you to make online purchases and pay at points of sale inside and outside the country, explains a statement from the financial institution.

Trujillo residents will also approach the Bancamiga POS, which in alliance with Soluciones Integrales Tecnológica SITCA, are the most modern and versatile on the market, offering the possibility of paying and recharging telephone and TV services, stamping 5 and 6, playing the lottery and settlements to businesses are made daily, regardless of Sundays or holidays.

Bancamiga: among the first banks in the financial system

The executive president of Bancamiga, Ariel José Martínez, said that the Valera agency will carry out operations to bank all those who wish to do so.

“We are among the first banks in the national financial system for having innovative products and services that we will now put in the hands of the inhabitants of Valera, La Puerta, Escuque, Isnotú, Betijoque, Sabana de Mendoza, Jajó, Boconó, Tuñame, la Mesa of Esnujaque and the capital city Trujillo, among other locations,” he added.

Based on a specific program of policies and strategies, and knowing the needs of the market, Bancamiga opened Lechería, in Anzoátegui, last week, and this Thursday it will inaugurate the Cumaná agency, in Sucre.

With Valera, the banking institution reaches its 69th service point, which includes 45 agencies, 19 non-banking MRW points, two Associated Lockers, two External Lockers and the Bancamiga Móvil unit.

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Bancamiga and the United Nations Development Program (UNDP) in Venezuela renewed their institutional cooperation agreement in their mutual interest in reinforcing the development of business capabilities, as well as improving the management of enterprises, micro, small and medium-sized enterprises Venezuelans, promoting productive units that generate positive economic, social and environmental results.

The memorandum of understanding was signed by Carmelo De Grazia, President of the Board of Directors of Bancamiga Banco Universal and by Magdy Martínez Solimán, Resident Representative a.i. from UNDP Venezuela. Both parties expressed their satisfaction at working to consolidate joint strategies aimed at providing financial and non-financial services to national entrepreneurs and small business owners.

With this second agreement, UNDP Venezuela will continue to support Bancamiga in strengthening its institutional capacities to provide business training and technical assistance services in an innovative way and with sustainable development criteria.

The Resident Representative a.i. of the UNDP, Magdy Martínez Solimán, highlighted that Bancamiga is “the first actor” in the country’s financial and banking sector that has a formal alliance with the multilateral entity with a social objective.

He added that the cooperation agreement between both institutions supports UNDP objectives such as “modernization, innovation, digitalization and incorporation of new technologies, value chaining, supplier development and everything that means modernizing the business scheme, so that they are more productive, serve their customers better and create more jobs. “We are getting this right in Venezuela, and Bancamiga is a strategic ally in that process.”

Carmelo De Grazia, President of the bank’s Board of Directors, thanked that the institution was taken into account “for this alliance whose fundamental purpose is the training of entrepreneurs. This is a purpose that we have fulfilled with more than 2,000 entrepreneurs trained during the year 2023, in the training programs shared with UNDP Venezuela and other allies. “We want to continue supporting this objective that contributes to the development of the national productive sector.”

Strategic cooperation between UNDP Venezuela and Bancamiga

In October 2022, both organizations signed their first institutional cooperation alliance. Bancamiga ─ the only UNDP allied bank in Venezuela ─ has successfully executed, together with the multilateral organization, business development initiatives such as the En Marcha Digital methodology, which contributed to the improvement of digital capabilities of 80 small productive units and enterprises in 13 states of the country that participated. in the initiative.

The joint work between Bancamiga and the UNDP reaffirmed the commitment of the parties to boost economic growth and create opportunities for both the commercial and business sectors.

Based on the new cooperation agreement, the institutions will continue to collaborate to implement methodological models developed by UNDP, such as the En Marcha Digital and Ruta del Entrepreneurship programs.

Likewise, they will focus on strengthening the capabilities of entrepreneurs or small business owners, bringing them closer to financing options and jointly developing initiatives to improve the e-commerce opportunities of program participants, among others, concludes an institutional informative statement.

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