Every year, the number of people who want to take advantage of Black Friday deals and discounts increases. It’s a good time to upgrade appliances, buy an electronic device, or buy gifts for the family.

The challenge on this date is to make the most of it without falling victim to a scam, as cybercriminals are one step ahead in wreaking havoc on e-commerce.

Among the recommendations for finding the best deals, experts recommend not being dazzled by the first promotion you see, but saving products to your favorites and comparing all possible details before buying.

Also, compare prices for at least three stores you know or are interested in. Visit their website, check customer reviews, and check their shipping conditions.

To make a “smart” purchase, recommendations include having a list of what you want beforehand to avoid impulse purchases. Also, setting a budget and sticking to it. Because taking advantage of offers requires maintaining control.

When shopping online, security is a priority. Therefore, you should make sure you’re accessing a reliable website that offers secure payment methods and has clear return policies. Of course, providing personal and payment card information is sensitive, so it’s essential to verify that you’re accessing the official website of the selected store before filling out any forms.

M.Pino

With information from international media

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La entrada Tips to shop safely on Black Friday apareció primero en Bitfinance.

The proximity of Black Friday encourages consumers’ enthusiasm for the infinite variety of offers around the world. Online shopping is the delight of cybercriminals, who have already deployed false campaigns to trap their victims.

False advertising, or malvertising, consists of false advertising campaigns that digital criminals use to distribute malware, viruses, Trojans, ransomware or spyware, among other threats.

What they seek with these false campaigns is to trap buyers, steal their data and execute scams through, even, sites that users regularly visit.

They hide in overly tempting pop-up ads that activate a virus when you click on the information. Given the various digital threats, cybersecurity specialists recommend not providing personal data or credit cards without first verifying the veracity of the information.

On the other hand, give preference to the main pages of stores such as Amazon, Adidas, Walmart, Mercado Libre or Samsung, among others.

Also, install a certified antivirus and activate click-to-play plugins in the browser, since these prevent Flash or Java from running without prior indication.

M.Pino

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The Venezuelan Chamber of Shopping Centers (Cavececo) expects an increase in sales and visits to shopping centers during Black Friday and Christmas.

According to the Executive Director of the organization, Claudia Itriago, the December season is conducive to increased sales, thanks to the offers and activities related to this date in shopping centers.

Itriago stressed that “the end of the year is the most important time for everyone,” especially for the shopping center sector, not only in the country, but internationally.”

The Christmas lightning, a tradition in shopping centers, boost visits both in the capital and in other regions of the country.

The offers of the upcoming Black Friday are another reason for encouragement for the sector. The shops prepare packages for different budgets, managing to attract a diverse public. In addition, with Christmas approaching, families and companies are already preparing to choose gifts for this date.

M.Pino

Source: eldiariodeguayana

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La entrada Cavececo expects an increase in sales during Black Friday and Christmas apareció primero en Bitfinance.

Between November 24 and 27, the world witnessed one of the most notable shopping events of the year: Black Friday and Cyber Monday 2023. A sector that capitalized the most on these days was e-commerce.

Shares of giants such as Shopify, Etsy and Wayfair experienced a notable rally on Monday, boosted by strong Black Friday sales and promising prospects for Cyber Monday, according to reports from television network CNBC.

According to the note, this growth is largely attributed to American shoppers, who largely opted for the convenience of online shopping from the comfort of their couches, mostly avoiding physical stores during this period.

Recent data from Adobe Analytics revealed that online shopping during Black Friday reached a record $9.8 billion in the United States, an increase of 7.5% from the previous year.

Online sales during Cyber Weekend, which covers the days between Black Friday and Cyber Monday, amounted to $10.3 billion, an increase of 7.7%.

Cyber Monday sales are projected to reach $12.4 billion, making it the largest online shopping day of the year in the United States, Adobe said.

This booming sales landscape turned out to be a boon for many e-commerce-focused retailers, reflected in their shares rising on Monday as investors celebrated early positive results.

K. Tovar

Source: Bitfinanzas

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Online sales during “Black Friday” in the United States reached a staggering $9.8 billion, an increase of 7.5 % compared to the previous year, as reported by the analysis company Adobe Analytics last year. Saturday.

Adobe Analytics, in charge of analyzing data from the online platforms of the country’s main retailers, had already revealed historical figures for the previous shopping day in the United States, Thanksgiving Thursday, when online sales reached 5,600 million dollars, 5.5 % more than in 2022.

During “Black Friday”, the day of greatest consumption in the country, Americans took advantage of discounts on toys and electronic devices. Among the best-selling products through e-commerce were KidKraft play structures, Mini Brands surprises, televisions and smartwatches.

Vivek Pandya, the company’s main analyst, said in a statement that Black Friday “reaffirmed its dominant position” in the holiday season (November-December), thanks to demand driven by lower prices and “even tempting” discounts. for the most cautious consumers.

The technology company Salesforce, in charge of analyzing consumer transactions on the Internet, has published even more optimistic figures, placing online sales for “Black Friday” in the United States at $16.4 billion (9 % more), and globally at 70.9 billion (8 % more).

Sales in physical stores, which remain essential despite the ease of shopping online, have not yet been announced. Most Americans choose to shop in person during these discount days.

For “Cyber Monday”, the most important Internet sales day in the United States, Adobe foresees another record with sales estimated at about $12 billion, which would represent an increase of 6% compared to last year.

K. Tovar

Source: Telemundo51

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Avior Airlines activates its Cyber ​​Monday Flights this Monday, November 27, offering a 20 % discount on all its current national and international routes, to fly until May 31, 2024.

Cyber ​​Monday, takes place after this Black Friday weekend, has a characteristic that differentiates it, and that is that it originated to promote sales through digital platforms, for this reason the offers will only be obtained through the online shopping. In the case of Avior Airlines, through its website www.aviorair.com

Discount valid this Monday, November 27 for purchases on all national and international routes

The 20 % discount will be active throughout Monday, November 27, applying the code CYBER9V when quoting active destinations: Caracas, Barcelona, ​​Porlamar, Maracaibo, Barquisimeto, Puerto Ordaz, Las Piedras and including the national routes soon to start: Santa Bárbara del Zulia, starting December 12 and Puerto Ayacucho, starting December 14.

As for international destinations, there will be availability to fly to Santo Domingo – Dominican Republic and Curacao.

The information provided by the airline specifies and precise that in order to purchase tickets with this discount, customers must make their purchase through the Avior Airlines website: www.aviorair.com.

With information and reference image of Avior

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This Friday, November 24, the Internet becomes a feast for online shoppers looking to make the most of Black Friday deals. But this date also encourages hackers to prey on the unwary.

Official or verified portals usually do not cause problems when making online purchases. However, when the customer does not take a moment to ensure that the site displays the browsers’ security lock, they can put themselves in danger.

On this date, although the offers in many stores started weeks ago, customers tend to be dazzled by the variety of products and prices on the Internet. This dispersion is the perfect ally for those who clone pages and offer them as official, impersonate corporate identities, and send malicious emails with extraordinary offers.

To avoid being a victim of a scam, it is essential to verify the site; It must be the official page of the store where you want to buy. In this way, the client avoids being directed to fraudulent sites.

The security of personal data, bank cards and passwords is the responsibility of the buyer. In this sense, it is recommended not to provide this data to people who are not qualified for the online procedure, who do not belong to the store or whose attitude raises suspicions.

During browsing, the use of two-factor authentication, as well as biometric access to the different query pages, strengthen people’s security.

In order to speed up purchases, making a prior list of the items of interest helps you be more efficient and focus on the items with the most sales. This way, it takes less time to add them to the shopping cart and then make the final decision.

It is important to previously consult the promotions, discounts, and returns policies of the store where you are interested in purchasing. And once you have purchased a product, keep the invoice, as it will be the only means of claiming if necessary. Also, for a return for a defective item.

The digital era makes a variety of applications and websites available to buyers to facilitate the search, such as Amazon Assistant, Google Shopping, Keepa, CamelCamelCamel, among others. They make price comparisons on the spot and make the job easier.

M.Pino

With information from international media and news agencies

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US consumer spending on “Black Friday” reached a record $9.12 billion, representing an annual increase of 2.3 %, according to Adobe Analytics estimates.

Specifically, sales of electronic products were the main driver of growth, with an increase of 221 % compared to the average during the month of October, while the purchase of items for the smart home increased by 271 % and that of audio equipment 230 %.

Likewise, sales of toys grew by 285 % and those of exercise equipment by 218 %.

Likewise, the consultant trusts that the so-called “Cyber ​​Monday” will reach a record sales volume of 11,200 million dollars, 5.1 % more than a year ago, becoming the largest consumption event of the year in the United States.

K. Tovar

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With a dynamic schedule of activities for young and old every weekend, Paseo El Hatillo takes place this Friday, November 26, from 9:00 a.m. to 9:00 p.m., and a possible extension to Saturday and Sunday to continue enjoying discounts and special promotions, his usual Black Friday. Music, animation and options for all ages will be present; in turn, it will have an attractive parade on Saturday, November 27, with the second edition of Paseo Beauty and the animation of Miss World 2015, Anyela Galante.

Convenient offers and special prices

Christmas is being enjoyed and is being lived in Paseo El Hatillo – their spokesmen pointed out – where comfort, safety, fun, and convenient offers and special prices are combined for Black Friday, being also one of the main favorite tourist destinations of all Caracas.

An attractive schedule of events has been marking the most important mall in the south-east of Caracas since the beginning of Christmas, which offers a greater variety of options and benefits within its spaces, with a renewed portfolio of business partners.

In addition to strengthening its offer and commercial proposal, the mall operated by Fondo de Valores Inmobiliarios, has made an important alliance with Pago Directo that positively impacts the Paseo El Hatillo parking lot with 1,500 places, as it facilitates the payment of the ticket digitally and optimizes the functionality of the parking lot avoiding crowds.

Thus, Paseo El Hatillo – La Lagunita contributes decisively to make El Hatillo Christmas shine once again and to add to the permanent task of adding value to the best wills and Venezuelan traditions.

More details and information on their Social Networks

Twitter, Instagram: @paseoelhatillo

Facebook: Centro Paseo El Hatillo

Web: www.paseoelhatillo.com

Bitfinance.news

With information from FVI

La entrada Convenient and advantageous Black Friday in Paseo El Hatillo La Lagunita apareció primero en Bitfinance.

Black Friday is celebrated every November 26, and businesses take the opportunity to settle discounts and offers that attract consumers. In many cases such offers are used by criminals to deceive with false free products or impersonating a parcel company and commit cyber scams.

Since 2012, Black Friday and Cyber ​​Monday have become popular in Spain and other countries, which aims to offer important discounts to its customers at the beginning of Christmas. The eCommerce and physical stores accumulate sales record for that date.

The purchase of products online increases during Black Friday, activating cybercrime. The cybersecurity company ESET conducted a study where it determined the four most common cyber scams for this occasions:

• Free products: This strategy is very popular within cyber scammers, who use social media to fill out a survey or intervene the likes to end up scamming customers through “pay in a click”.
• Delivery company spoofing: Cyber criminals pretend to be a delivery o transportation. They send an email or SMS with the name of a well-known company in the market (Phishing) and when the message is opened it runs a ransomware that encodes the computer files and requests a reward for their decoding.
• Typing Errors: ‘Typesquatting’ is a big threat. The cyber attackers takes advantage of the errors users make when typing a web address. They  use it to redirect to a fake page, with a name very similar to the original, which was designed to host malicious ‘software’ that infect the user’s device, offer contests or advertisements for unreliable services to steal users’ data or money.
• Amazing discounts: It is important that users apply common sense to differentiate a real offer from a cyber scam. It is very significant that they check if it really is a legal page by looking at the spelling, the content it displays, or the description of the company. Also, they should contact the company directly and carefully observe the comments of other clients.

M. Rodríguez

Source: europapress

La entrada Common cyber scams on Black Friday apareció primero en Bitfinance.