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		<title>ChatGPT to test conversation-based ads in the United States</title>
		<link>https://bitfinance.news/en/chatgpt-to-test-conversation-based-ads-in-the-united-states/</link>
		
		<dc:creator><![CDATA[Marilin Pino]]></dc:creator>
		<pubDate>Fri, 23 Jan 2026 13:00:02 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[adult users]]></category>
		<category><![CDATA[chatbot]]></category>
		<category><![CDATA[chatgpt]]></category>
		<category><![CDATA[ChatGPT Go]]></category>
		<category><![CDATA[coming weeks]]></category>
		<category><![CDATA[conversation-based ads]]></category>
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		<category><![CDATA[openai]]></category>
		<category><![CDATA[United States]]></category>
		<guid isPermaLink="false">https://bitfinance.news/?p=118742</guid>

					<description><![CDATA[<div style="margin-bottom:20px;"><img width="1100" height="733" src="https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="La publicidad llegó al chatbot de OpenAI. En las próximas semanas, ChatGPT comenzará a incluir, en etapa de prueba, anuncios basados en las conversaciones de usuarios mayores de edad que usen la versión gratuita o la más económica, ChatGPT Go" decoding="async" fetchpriority="high" srcset="https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash.jpg 1100w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-300x200.jpg 300w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-1024x682.jpg 1024w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-768x512.jpg 768w" sizes="(max-width: 1100px) 100vw, 1100px" /></div><p>ChatGPT will begin testing ads related to conversations with adult users in the United States in the coming weeks. The OpenAI chatbot will initially display ads to customers of the free and the more affordable ChatGPT Go versions. This means the test will not affect the other subscriptions: ChatGPT Plus, ChatGPT Pro, ChatGPT Business, and [&#8230;]</p>
<p>La entrada <a rel="nofollow" href="https://bitfinance.news/en/chatgpt-to-test-conversation-based-ads-in-the-united-states/">ChatGPT to test conversation-based ads in the United States</a> apareció primero en <a rel="nofollow" href="https://bitfinance.news">Bitfinance</a>.</p>
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										<content:encoded><![CDATA[<div style="margin-bottom:20px;"><img width="1100" height="733" src="https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="La publicidad llegó al chatbot de OpenAI. En las próximas semanas, ChatGPT comenzará a incluir, en etapa de prueba, anuncios basados en las conversaciones de usuarios mayores de edad que usen la versión gratuita o la más económica, ChatGPT Go" decoding="async" srcset="https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash.jpg 1100w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-300x200.jpg 300w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-1024x682.jpg 1024w, https://bitfinance.news/wp-content/uploads/2026/01/jonathan-kemper-MMUzS5Qzuus-unsplash-768x512.jpg 768w" sizes="(max-width: 1100px) 100vw, 1100px" /></div><p class="MsoNormal" style="text-align: justify;"><span style="font-family: 'Titillium Web', 'serif';"><strong>ChatGPT</strong> will begin<strong> testing ads</strong> related to conversations with<strong> adult users in the United States in the coming weeks. </strong></span><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">The OpenAI chatbot will initially display ads to customers of the<strong> free and the more affordable ChatGPT Go versions.</strong> This means the test will not affect the other subscriptions: ChatGPT Plus, ChatGPT Pro, ChatGPT Business, and ChatGPT Enterprise.</span></p>
<p class="MsoNormal" style="text-align: justify;"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">ChatGPT will begin testing conversation-based ads for adult users in the coming weeks. “In this first phase, which will be tested with US users over 18 years of age, these <strong>ads will appear at the end of responses, whenever there is a sponsored product or service relevant to the conversation.”</strong></span></p>
<p class="MsoNormal" style="text-align: justify;"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">According to OpenAI, the advertising will be clearly labeled as such; the ads will be <strong>“separate from the chatbot&#8217;s responses.</strong> Users will also be able to obtain information about why the ad appeared or dismiss it.”</span></p>
<p class="MsoNormal" style="text-align: justify;"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">According to OpenAI, “the <strong>ads will not influence responses to user questions or requests</strong> and are optimized to be as objectively useful as possible, with a new interface that aims to go ‘beyond static messages and links.’”</span></p>
<p class="MsoNormal" style="text-align: justify;"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">The company has stated that <strong>user data will be protected at all times, ruling out the possibility of sharing or selling information to advertisers.</strong> Regarding advertising, the platform<strong> will allow users to disable personalization options</strong> and “delete the data used for ads at any time.”</span></p>
<p class="MsoNormal" style="text-align: justify;"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">M.Pino</span></p>
<p class="MsoNormal"><em><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">Source: </span><span style="font-family: 'Titillium Web','serif';"><a href="https://www.lavozdegalicia.es/amp/noticia/reto-digital/ocio/2026/01/19/chatgpt-incluira-anuncios-basados-conversaciones-usuarios/00031768814259602781487.htm?utm_campaign=amp" target="_blank" rel="noopener"><span lang="EN-US" style="mso-ansi-language: EN-US;">lavozdegalicia</span></a></span></em></p>
<p class="MsoNormal"><span lang="EN-US" style="font-family: 'Titillium Web','serif'; mso-ansi-language: EN-US;">(Reference image source: </span><span lang="EN-US" style="mso-ansi-language: EN-US;">Jonathan Kemper on Unsplash)</span></p>
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<p>La entrada <a rel="nofollow" href="https://bitfinance.news/en/chatgpt-to-test-conversation-based-ads-in-the-united-states/">ChatGPT to test conversation-based ads in the United States</a> apareció primero en <a rel="nofollow" href="https://bitfinance.news">Bitfinance</a>.</p>
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