Cybersecurity is a strategic investment, not an expense; says Lino Simoes of MásQueSeguridad

Early vulnerability detection reduces remediation costs by 90 %

From Venezuela, engineer Lino Simoes, general manager of MásQueSeguridad (MQD), urges Latin American companies to rethink cybersecurity as an “essential investment for business resilience,” highlighting that cyberattacks in the region increased by 40 % in 2024, according to the OAS-CICTE.

“In challenging economies like ours, every dollar counts. But reducing cybersecurity to an ‘expense’ is a catastrophic mistake: protecting data means ensuring business continuity,” Simoes points out. “A single breach can cost up to four times more than implementing robust solutions, not counting reputational damage.”

Why is investing in cybersecurity profitable?

(Reference image: Boitumelo on Unsplash)
(Reference image: Boitumelo on Unsplash)

 

Lino Simoes bases his position on three pillars:

  1. Protection of critical assets:

“78% of Venezuelan SMEs depend on digital data (according to CAVEDATOS). Losing them to ransomware paralyzes operations and generates fines as a result of international data protection regulations.”

  1. International competitiveness:

“Companies with ISO 27001 certifications access global markets. Investors demand security guarantees. 65% reject projects without clear protocols (as reflected in the Deloitte LATAM 2024 Study).”

  1. Long-term savings:

“Early vulnerability detection reduces remediation costs by 90%. Clients in Colombia and Panama recover their investment in 18 months.”

Landmark case

– A Venezuelan agro-industrial company avoided losses of USD $280,000 after a phishing attempt targeting its financial department, thanks to MásQueSeguridad’s proactive monitoring system. The previous investment was USD $12,000.

A compelling statement

“The right question is not: Can we afford to invest in security? But rather: Can we risk not doing so?” Simoes states, adding that “in Latin America, where digital fraud is growing by 25% annually, this determines which companies survive.”

About MasQueSeguridad

– We are a leading cybersecurity solutions firm for Latin America, based in Venezuela. We specialize in ISO 27001 audits, incident response, and digital awareness training.

Contact Information

Mail: [email protected]

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